PG vs XOM: Which Is the Better Buy?
Side-by-side comparison of The Procter & Gamble Company and Exxon Mobil Corporation — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-05-04.
The Procter & Gamble Company · Consumer Defensive
$143.45
+13.8% upside to fair value
Grade B
High Quality
VS
Exxon Mobil Corporation · Energy
$154.46
-37.3% upside to fair value
Grade C
QuantHub Verdict
PG has more upside to fair value
(+13.8%).
PG trades at a lower forward P/E
(20.8x).
These are model outputs — not personalized investment advice.
See all research →
Valuation & Fundamentals
| Metric |
PG |
XOM |
| Current Price |
$143.45 |
$154.46 |
| Fair Value Estimate |
$163.27 |
$96.85 |
| Upside to Fair Value |
+13.8%
|
-37.3%
|
| Market Cap |
$334.0B |
$642.0B |
| Forward P/E |
20.8x
|
23.2x
|
| EV / EBITDA |
15.4x
|
10.3x
|
| Price / Sales |
3.9x
|
2.0x
|
| Price / FCF |
22.2x
|
27.2x
|
| Revenue Growth YoY |
+7.4%
|
-1.3%
|
| Gross Margin |
50.3%
|
21.7%
|
| Operating Margin |
23.2%
|
10.5%
|
| Return on Equity |
31.3%
|
11.0%
|
| Dividend Yield |
0% |
0% |
| FCF Yield |
4.5%
|
3.68%
|
| Analyst Consensus |
Buy
|
Buy
|
Investment Thesis
The Procter & Gamble Company is a leading consumer defensive firm specializing in household and personal products with a diversified portfolio across fabric and home care, baby and family care, beauty, health care, and grooming segments. The business quality is high, supported by durable brands, strong margins with a 50.3% gross margin and 19.2% net margin, and consistent earnings growth evidence…
Exxon Mobil Corporation operates as a global integrated oil and gas company with significant operations in upstream, energy products, chemical products, and specialty products segments. The company benefits from a highly experienced management team with decades of internal tenure, led by CEO Darren Woods. Despite strong cash flow generation and operational scale, Exxon is currently overvalued, tr…
Accumulation Zones
| Metric |
PG |
XOM |
| Zone Low |
$122.45 |
$72.64 |
| Zone High |
$138.78 |
$82.32 |
| In Buy Zone? |
No
|
No
|