PG vs VRT: Which Is the Better Buy?
Side-by-side comparison of The Procter & Gamble Company and Vertiv Holdings Co — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-06-20.
The Procter & Gamble Company · Consumer Defensive
$150.38
+10.0% upside to fair value
Grade B
High Quality
VS
Vertiv Holdings Co · Industrials
$333.05
-45.0% upside to fair value
Grade D
High Quality
QuantHub Verdict
PG has more upside to fair value
(+10.0%).
PG trades at a lower forward P/E
(21.5x).
These are model outputs — not personalized investment advice.
See all research →
Valuation & Fundamentals
| Metric |
PG |
VRT |
| Current Price |
$150.38 |
$333.05 |
| Fair Value Estimate |
$165.39 |
$183.18 |
| Upside to Fair Value |
+10.0%
|
-45.0%
|
| Market Cap |
$350.2B |
$127.9B |
| Forward P/E |
21.5x
|
81.8x
|
| EV / EBITDA |
15.1x
|
55.4x
|
| Price / Sales |
4.0x
|
11.8x
|
| Price / FCF |
23.3x
|
55.4x
|
| Revenue Growth YoY |
+7.4%
|
+30.1%
|
| Gross Margin |
50.3%
|
36.2%
|
| Operating Margin |
23.2%
|
18.5%
|
| Return on Equity |
31.3%
|
42.1%
|
| Dividend Yield |
0% |
0% |
| FCF Yield |
4.29%
|
1.81%
|
| Analyst Consensus |
Buy
|
Strong Buy
|
Investment Thesis
The Procter & Gamble Company is a leading global consumer defensive company specializing in household and personal products with a strong portfolio across fabric care, baby and family care, beauty, health care, and grooming. The business quality is high, supported by a durable competitive moat from strong brands, consistent earnings growth, and prudent capital allocation emphasizing dividends and…
Vertiv Holdings Co operates in the industrials sector, specializing in electrical equipment and parts with a strong focus on data center critical infrastructure. The company benefits from a durable competitive position supported by a broad product portfolio that drives approximately 75% of sales from data centers. Vertiv's business quality is high, demonstrated by a 42.1% return on equity, strong…
Accumulation Zones
| Metric |
PG |
VRT |
| Zone Low |
$124.04 |
$137.38 |
| Zone High |
$140.58 |
$155.70 |
| In Buy Zone? |
No
|
No
|