PG vs RTX: Which Is the Better Buy?
Side-by-side comparison of The Procter & Gamble Company and RTX Corporation — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-09-18.
The Procter & Gamble Company · Consumer Defensive
$147.04
+14.4% upside to fair value
Med Conviction
Grade B+
High Quality
VS
RTX Corporation · Industrials
$193.54
+33.0% upside to fair value
Med Conviction
Grade B
High Quality
QuantHub Verdict
RTX has more upside to fair value
(+33.0%).
These are model outputs — not personalized investment advice.
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Valuation & Fundamentals
| Metric |
PG |
RTX |
| Current Price |
$147.04 |
$193.54 |
| Fair Value Estimate |
$168.19 |
$257.36 |
| Upside to Fair Value |
+14.4%
|
+33.0%
|
| Market Cap |
$349.5B |
$260.9B |
| Forward P/E |
—
|
—
|
| EV / EBITDA |
17.6x
|
18.1x
|
| Price / Sales |
4.0x
|
2.8x
|
| Price / FCF |
22.4x
|
21.7x
|
| Revenue Growth YoY |
+1.5%
|
+14.5%
|
| Gross Margin |
50.2%
|
20.3%
|
| Operating Margin |
22.7%
|
11.2%
|
| Return on Equity |
29.8%
|
11.8%
|
| Dividend Yield |
2.92% |
1.46% |
| FCF Yield |
4.47%
|
4.6%
|
| Analyst Consensus |
Buy
|
Buy
|
Investment Thesis
Procter & Gamble is a global consumer-staples leader selling daily-use products across beauty, grooming, health care, fabric and home care, and baby, feminine and family care in about 180 countries. Business quality is high because its brands, consumer insight, R&D, marketing scale and global distribution underpin leading category positions, including over 60% in blades and razors and over 35% in…
RTX Corporation is a $260.85 billion aerospace and defense conglomerate operating three segments — Collins Aerospace, Pratt & Whitney, and Raytheon — serving commercial aviation, military, and government customers worldwide with 180,000 employees. The business quality is high: it holds intangible-asset and switching-cost advantages rooted in long-cycle engine programs, proprietary defense electro…
Accumulation Zones
| Metric |
PG |
RTX |
| Zone Low |
$126.14 |
$193.02 |
| Zone High |
$142.96 |
$218.76 |
| In Buy Zone? |
No
|
Yes
|