PG vs PYPL: Which Is the Better Buy?
Side-by-side comparison of The Procter & Gamble Company and PayPal Holdings, Inc. — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-05-05.
The Procter & Gamble Company · Consumer Defensive
$143.45
+13.8% upside to fair value
Grade B
High Quality
VS
PayPal Holdings, Inc. · Financial Services
$50.39
+110.0% upside to fair value
Grade B
QuantHub Verdict
PYPL has more upside to fair value
(+110.0%).
PYPL trades at a lower forward P/E
(9.0x).
These are model outputs — not personalized investment advice.
See all research →
Valuation & Fundamentals
| Metric |
PG |
PYPL |
| Current Price |
$143.45 |
$50.39 |
| Fair Value Estimate |
$163.27 |
$105.84 |
| Upside to Fair Value |
+13.8%
|
+110.0%
|
| Market Cap |
$334.0B |
$45.3B |
| Forward P/E |
20.8x
|
9.0x
|
| EV / EBITDA |
15.4x
|
6.1x
|
| Price / Sales |
3.9x
|
1.4x
|
| Price / FCF |
22.2x
|
8.2x
|
| Revenue Growth YoY |
+7.4%
|
+3.7%
|
| Gross Margin |
50.3%
|
46.6%
|
| Operating Margin |
23.2%
|
18.3%
|
| Return on Equity |
31.3%
|
25.9%
|
| Dividend Yield |
0% |
0% |
| FCF Yield |
4.5%
|
12.27%
|
| Analyst Consensus |
Buy
|
Sell
|
Investment Thesis
The Procter & Gamble Company is a leading consumer defensive firm specializing in household and personal products with a diversified portfolio across fabric and home care, baby and family care, beauty, health care, and grooming segments. The business quality is high, supported by durable brands, strong margins with a 50.3% gross margin and 19.2% net margin, and consistent earnings growth evidence…
PayPal Holdings, Inc. operates as a leading digital payments platform offering transaction processing and value-added financial services such as consumer credit and BNPL products. The business quality is medium due to a narrowing competitive moat amid increasing pressure from big tech competitors and slowing growth in its core branded checkout segment. The stock is currently mispriced and cheap, …
Accumulation Zones
| Metric |
PG |
PYPL |
| Zone Low |
$122.45 |
$79.38 |
| Zone High |
$138.78 |
$89.96 |
| In Buy Zone? |
No
|
Yes
|