PG vs PYPL: Which Is the Better Buy?

Side-by-side comparison of The Procter & Gamble Company and PayPal Holdings, Inc. β€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-06-20.
The Procter & Gamble Company Β· Consumer Defensive
$150.38
+10.0% upside to fair value
Grade B High Quality
VS
PayPal Holdings, Inc. Β· Financial Services
$42.51
+45.0% upside to fair value
Grade B
QuantHub Verdict
PYPL has more upside to fair value (+45.0%). PYPL trades at a lower forward P/E (7.7x). These are model outputs β€” not personalized investment advice. See all research β†’
Valuation & Fundamentals
Metric PG PYPL
Current Price $150.38 $42.51
Fair Value Estimate $165.39 $61.64
Upside to Fair Value +10.0% +45.0%
Market Cap $350.2B $37.5B
Forward P/E 21.5x 7.7x
EV / EBITDA 15.1x 5.3x
Price / Sales 4.0x 1.1x
Price / FCF 23.3x 6.8x
Revenue Growth YoY +7.4% +7.2%
Gross Margin 50.3% 46.1%
Operating Margin 23.2% 17.9%
Return on Equity 31.3% 25.1%
Dividend Yield 0% 0%
FCF Yield 4.29% 14.71%
Analyst Consensus Buy Sell
Investment Thesis
PG β€” The Procter & Gamble Company
The Procter & Gamble Company is a leading global consumer defensive company specializing in household and personal products with a strong portfolio across fabric care, baby and family care, beauty, health care, and grooming. The business quality is high, supported by a durable competitive moat from strong brands, consistent earnings growth, and prudent capital allocation emphasizing dividends and…
PYPL β€” PayPal Holdings, Inc.
PayPal Holdings, Inc. operates as a leading global digital payments platform with a competitive moat driven by its extensive network effects, brand recognition, and scale. Despite a durable business model with 2025 revenue of $33.17 billion growing at 4.3% year-over-year and a strong return on equity of 25.1%, the company faces slowing growth and margin pressures, reflected in a 13.5% decline in …
Accumulation Zones
Metric PG PYPL
Zone Low $124.04 $46.23
Zone High $140.58 $52.39
In Buy Zone? No Yes
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