KO vs WMT: Which Is the Better Buy?
Side-by-side comparison of The Coca-Cola Company and Walmart Inc. β fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-06-20.
The Coca-Cola Company Β· Consumer Defensive
$79.39
-9.9% upside to fair value
Grade D
High Quality
VS
Walmart Inc. Β· Consumer Defensive
$117.18
-39.6% upside to fair value
Grade C
High Quality
QuantHub Verdict
KO has more upside to fair value
(-9.9%).
KO trades at a lower forward P/E
(24.9x).
These are model outputs β not personalized investment advice.
See all research β
Valuation & Fundamentals
| Metric |
KO |
WMT |
| Current Price |
$79.39 |
$117.18 |
| Fair Value Estimate |
$71.54 |
$70.81 |
| Upside to Fair Value |
-9.9%
|
-39.6%
|
| Market Cap |
$341.6B |
$932.5B |
| Forward P/E |
24.9x
|
41.1x
|
| EV / EBITDA |
19.5x
|
20.7x
|
| Price / Sales |
6.9x
|
1.3x
|
| Price / FCF |
27.2x
|
74.3x
|
| Revenue Growth YoY |
+12.1%
|
+7.3%
|
| Gross Margin |
61.7%
|
25.0%
|
| Operating Margin |
29.3%
|
4.2%
|
| Return on Equity |
43.6%
|
24.3%
|
| Dividend Yield |
0% |
0% |
| FCF Yield |
3.68%
|
1.35%
|
| Analyst Consensus |
Strong Buy
|
Strong Buy
|
Investment Thesis
The Coca-Cola Company is a leading global branded beverages company with a very wide moat in sparkling soft drinks and non-alcoholic ready-to-drink beverages. It benefits from strong pricing power, stable margins, and high recurring cash flow, supported by a seasoned management team with deep company tenure. Despite solid recent growth with revenue up 12.1% and earnings up 17.8% in the most recenβ¦
Walmart Inc. operates as a leading discount retailer with a strong competitive moat built on scale, cost leadership, and advanced logistics and technology infrastructure. The company benefits from a diversified revenue base with Walmart U.S. contributing 69%, International 18%, and Sam's Club 13%. Despite solid revenue growth of 7.3% and earnings growth of 25.9% in the most recent quarter, the stβ¦
Accumulation Zones
| Metric |
KO |
WMT |
| Zone Low |
$53.66 |
$53.11 |
| Zone High |
$60.81 |
$60.19 |
| In Buy Zone? |
No
|
No
|