GOOG vs WMT: Which Is the Better Buy?
Side-by-side comparison of Alphabet Inc. and Walmart Inc. — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-07-13.
Alphabet Inc. · Communication Services
$355.03
-17.2% upside to fair value
Grade D
High Quality
VS
Walmart Inc. · Consumer Defensive
$117.18
-39.6% upside to fair value
Grade C
High Quality
QuantHub Verdict
GOOG has more upside to fair value
(-17.2%).
GOOG trades at a lower forward P/E
(27.0x).
These are model outputs — not personalized investment advice.
See all research →
Valuation & Fundamentals
| Metric |
GOOG |
WMT |
| Current Price |
$355.03 |
$117.18 |
| Fair Value Estimate |
$294.10 |
$70.81 |
| Upside to Fair Value |
-17.2%
|
-39.6%
|
| Market Cap |
$4,320.1B |
$932.5B |
| Forward P/E |
27.0x
|
41.1x
|
| EV / EBITDA |
20.0x
|
20.7x
|
| Price / Sales |
10.2x
|
1.3x
|
| Price / FCF |
67.0x
|
74.3x
|
| Revenue Growth YoY |
+21.8%
|
+7.3%
|
| Gross Margin |
60.4%
|
25.0%
|
| Operating Margin |
32.7%
|
4.2%
|
| Return on Equity |
39.0%
|
24.3%
|
| Dividend Yield |
0% |
0% |
| FCF Yield |
1.49%
|
1.35%
|
| Analyst Consensus |
Strong Buy
|
Strong Buy
|
Investment Thesis
Alphabet Inc. operates as a global leader in internet content and information services, primarily through its dominant search engine, advertising platforms, and cloud services. The company exhibits high business quality with a durable competitive moat supported by strong network effects, brand recognition, and intangible assets. Alphabet's financials reflect robust profitability with a net margin…
Walmart Inc. operates as a leading discount retailer with a strong competitive moat built on scale, cost leadership, and advanced logistics and technology infrastructure. The company benefits from a diversified revenue base with Walmart U.S. contributing 69%, International 18%, and Sam's Club 13%. Despite solid revenue growth of 7.3% and earnings growth of 25.9% in the most recent quarter, the st…
Accumulation Zones
| Metric |
GOOG |
WMT |
| Zone Low |
$220.58 |
$53.11 |
| Zone High |
$249.99 |
$60.19 |
| In Buy Zone? |
No
|
No
|