AMAT vs PG: Which Is the Better Buy?

Side-by-side comparison of Applied Materials, Inc. and The Procter & Gamble Company — fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-05-04.
Applied Materials, Inc. · Technology
$412.79
-59.0% upside to fair value
Grade C High Quality
VS
The Procter & Gamble Company · Consumer Defensive
$143.45
+13.8% upside to fair value
Grade B High Quality
QuantHub Verdict
PG has more upside to fair value (+13.8%). PG trades at a lower forward P/E (20.8x). These are model outputs — not personalized investment advice. See all research →
Valuation & Fundamentals
Metric AMAT PG
Current Price $412.79 $143.45
Fair Value Estimate $169.16 $163.27
Upside to Fair Value -59.0% +13.8%
Market Cap $327.6B $334.0B
Forward P/E 41.8x 20.8x
EV / EBITDA 33.1x 15.4x
Price / Sales 11.7x 3.9x
Price / FCF 53.0x 22.2x
Revenue Growth YoY -2.1% +7.4%
Gross Margin 48.7% 50.3%
Operating Margin 29.1% 23.2%
Return on Equity 38.9% 31.3%
Dividend Yield 0% 0%
FCF Yield 1.89% 4.5%
Analyst Consensus Strong Buy Buy
Investment Thesis
AMAT — Applied Materials, Inc.
Applied Materials, Inc. is the world's leading semiconductor and display equipment company, specializing in materials engineering solutions for chip manufacturing and advanced displays. The company benefits from a durable competitive moat driven by market leadership, innovation with over 8,500 patents, and a strong management team led by CEO Gary E. Dickerson with over 12 years tenure. Despite re…
PG — The Procter & Gamble Company
The Procter & Gamble Company is a leading consumer defensive firm specializing in household and personal products with a diversified portfolio across fabric and home care, baby and family care, beauty, health care, and grooming segments. The business quality is high, supported by durable brands, strong margins with a 50.3% gross margin and 19.2% net margin, and consistent earnings growth evidence…
Accumulation Zones
Metric AMAT PG
Zone Low $126.87 $122.45
Zone High $143.79 $138.78
In Buy Zone? No No
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