ADBE vs INTU: Which Is the Better Buy?

Side-by-side comparison of Adobe Inc. and Intuit Inc. โ€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-09-25.
Adobe Inc. ยท Technology
$238.25
+13.5% upside to fair value
Med Conviction Grade B High Quality
VS
Intuit Inc. ยท Technology
$277.13
+25.3% upside to fair value
Med Conviction Grade B High Quality
QuantHub Verdict
INTU has more upside to fair value (+25.3%). These are model outputs โ€” not personalized investment advice. See all research โ†’
Valuation & Fundamentals
Metric ADBE INTU
Current Price $238.25 $277.13
Fair Value Estimate $270.38 $347.25
Upside to Fair Value +13.5% +25.3%
Market Cap $94.7B $75.8B
Forward P/E โ€” โ€”
EV / EBITDA 9.5x 11.0x
Price / Sales 3.6x 3.5x
Price / FCF 8.6x 8.8x
Revenue Growth YoY +12.9% +13.7%
Gross Margin 89.1% 80.9%
Operating Margin 35.7% 28.8%
Return on Equity 62.9% 23.4%
Dividend Yield 0% 1.73%
FCF Yield 11.63% 11.43%
Analyst Consensus Hold Buy
Investment Thesis
ADBE โ€” Adobe Inc.
Adobe is a global software provider organized into Digital Media, Digital Experience, and Publishing and Advertising, with Creative Cloud as its subscription flagship and Document Cloud as its cloud-native document platform. The business quality is high on fundamentals: TTM gross margin of 89.1%, TTM operating margin of 35.7%, TTM net margin of 28.0%, ROE of 62.9%, and free cash flow of $27.69 peโ€ฆ
INTU โ€” Intuit Inc.
Intuit is a financial management software platform serving small and mid-market businesses through QuickBooks, consumers through TurboTax, and consumers through Credit Karma, with a professional tax segment in Lacerte, ProSeries and ProConnect. The business quality is high on fundamentals: TTM gross margin of 80.9%, TTM operating margin of 28.8%, TTM net margin of 21.3%, ROE of 23.4%, and free caโ€ฆ
Accumulation Zones
Metric ADBE INTU
Zone Low $202.78 $260.44
Zone High $229.82 $295.16
In Buy Zone? No Yes
โ† ADBE Research    INTU Research โ†’    All Research