ADBE vs INTU: Which Is the Better Buy?

Side-by-side comparison of Adobe Inc. and Intuit Inc. — fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-04-16.
Adobe Inc. · Technology
$248.16
+163.1% upside to fair value
High Conviction Grade B
VS
Intuit Inc. · Technology
$396.57
+37.7% upside to fair value
High Conviction Grade A-
QuantHub Verdict
ADBE has more upside to fair value (+163.1%). ADBE trades at a lower forward P/E (14.1x). These are model outputs — not personalized investment advice. See all research →
Valuation & Fundamentals
Metric ADBE INTU
Current Price $248.16 $396.57
Fair Value Estimate $653.00 $546.00
Upside to Fair Value +163.1% +37.7%
Market Cap $101.2B $110.4B
Forward P/E 14.1x 19.5x
EV / EBITDA 19.0x
Price / Sales 4.1x 5.9x
Price / FCF 9.8x 18.1x
Revenue Growth YoY +3.3% +15.6%
Gross Margin 89.1% 80.8%
Operating Margin 36.6% 26.1%
Return on Equity 62.3% 19.6%
Dividend Yield 1.17%
FCF Yield 10.2% 5.51%
Analyst Consensus Hold Buy
Investment Thesis
ADBE — Adobe Inc.
Adobe Inc. develops industry-leading creative software, digital experience platforms, and publishing tools, powering digital content creation and marketing for professionals worldwide. The business excels with high gross margins above 89%, a sticky subscription model driving recurring revenue over $17B ARR, and dominant moats in digital media, though it faces intensifying AI competition and slowi…
INTU — Intuit Inc.
Intuit is a near-monopoly financial operating system for 60+ million American households and small businesses. TurboTax handles 40%+ of US e-filed returns; QuickBooks is so deeply embedded in SMB workflows it has become the default accounting standard. The stock has fallen 51% from its 2025 high as markets price in AI disruption that has not materialized at scale and may not, since tax complexity…
Accumulation Zones
Metric ADBE INTU
Zone Low $490.00 $410.00
Zone High $555.00 $464.00
In Buy Zone? Yes Yes
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