ADBE vs INTU: Which Is the Better Buy?
Side-by-side comparison of Adobe Inc. and Intuit Inc. β fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-07-16.
Adobe Inc. Β· Technology
$219.72
+45.0% upside to fair value
Grade B
High Quality
VS
Intuit Inc. Β· Technology
$279.70
+45.0% upside to fair value
Grade A
High Quality
QuantHub Verdict
ADBE trades at a lower forward P/E
(12.6x).
These are model outputs β not personalized investment advice.
See all research β
Valuation & Fundamentals
| Metric |
ADBE |
INTU |
| Current Price |
$219.72 |
$279.70 |
| Fair Value Estimate |
$318.59 |
$405.56 |
| Upside to Fair Value |
+45.0%
|
+45.0%
|
| Market Cap |
$87.3B |
$76.5B |
| Forward P/E |
12.6x
|
16.9x
|
| EV / EBITDA |
9.0x
|
11.2x
|
| Price / Sales |
3.5x
|
3.7x
|
| Price / FCF |
8.2x
|
9.9x
|
| Revenue Growth YoY |
+12.7%
|
+10.4%
|
| Gross Margin |
89.1%
|
81.0%
|
| Operating Margin |
36.1%
|
27.5%
|
| Return on Equity |
62.4%
|
23.3%
|
| Dividend Yield |
0% |
0% |
| FCF Yield |
12.17%
|
10.08%
|
| Analyst Consensus |
Hold
|
Buy
|
Investment Thesis
Adobe Inc. is a leading software company specializing in digital media and digital experience solutions, driven primarily by subscription-based revenue models. The company benefits from a high-quality business model characterized by a durable competitive moat, strong margins with a gross margin of 89.1% and operating margin of 36.1%, and robust return on equity at 62.4%. Despite solid revenue groβ¦
Intuit Inc. is a leading technology company specializing in software applications for financial management, including popular products like TurboTax and QuickBooks. The company demonstrates high business quality with a durable competitive moat supported by strong brand recognition, high gross margins of 81%, and a robust return on equity of 23.3%. Despite a moderate revenue growth of 10.4% and eaβ¦
Accumulation Zones
| Metric |
ADBE |
INTU |
| Zone Low |
$238.94 |
$304.17 |
| Zone High |
$270.80 |
$344.73 |
| In Buy Zone? |
Yes
|
Yes
|