ADBE vs AMZN: Which Is the Better Buy?
Side-by-side comparison of Adobe Inc. and Amazon.com, Inc. — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-09-23.
Adobe Inc. · Technology
$238.25
+13.5% upside to fair value
Med Conviction
Grade B
High Quality
VS
Amazon.com, Inc. · Consumer Cyclical
$251.19
+18.5% upside to fair value
Med Conviction
Grade B
High Quality
QuantHub Verdict
AMZN has more upside to fair value
(+18.5%).
These are model outputs — not personalized investment advice.
See all research →
Valuation & Fundamentals
| Metric |
ADBE |
AMZN |
| Current Price |
$238.25 |
$251.19 |
| Fair Value Estimate |
$270.38 |
$297.67 |
| Upside to Fair Value |
+13.5%
|
+18.5%
|
| Market Cap |
$94.7B |
$2,702.1B |
| Forward P/E |
—
|
—
|
| EV / EBITDA |
9.5x
|
11.2x
|
| Price / Sales |
3.6x
|
3.5x
|
| Price / FCF |
8.6x
|
—
|
| Revenue Growth YoY |
+12.9%
|
+19.6%
|
| Gross Margin |
89.1%
|
50.8%
|
| Operating Margin |
35.7%
|
12.1%
|
| Return on Equity |
62.9%
|
30.5%
|
| Dividend Yield |
0% |
0% |
| FCF Yield |
11.63%
|
—
|
| Analyst Consensus |
Hold
|
Strong Buy
|
Investment Thesis
Adobe is a global software provider organized into Digital Media, Digital Experience, and Publishing and Advertising, with Creative Cloud as its subscription flagship and Document Cloud as its cloud-native document platform. The business quality is high on fundamentals: TTM gross margin of 89.1%, TTM operating margin of 35.7%, TTM net margin of 28.0%, ROE of 62.9%, and free cash flow of $27.69 pe…
Amazon.com operates a vast global retail enterprise spanning online and physical stores, third-party seller services, advertising, subscription offerings, and Amazon Web Services, the world's largest cloud infrastructure provider. The business quality is high: trailing-twelve-month gross margin of 50.8%, operating margin of 12.1%, and net margin of 17.4% reflect a durable mix shift toward high-ma…
Accumulation Zones
| Metric |
ADBE |
AMZN |
| Zone Low |
$202.78 |
$223.25 |
| Zone High |
$229.82 |
$253.02 |
| In Buy Zone? |
No
|
Yes
|