AAPL vs WMT: Which Is the Better Buy?

Side-by-side comparison of Apple Inc. and Walmart Inc. β€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-09-24.
Apple Inc. Β· Technology
$337.02
+9.9% upside to fair value
Med Conviction Grade B High Quality
VS
Walmart Inc. Β· Consumer Defensive
$106.73
-10.8% upside to fair value
Med Conviction Grade C High Quality
QuantHub Verdict
AAPL has more upside to fair value (+9.9%). These are model outputs β€” not personalized investment advice. See all research β†’
Valuation & Fundamentals
Metric AAPL WMT
Current Price $337.02 $106.73
Fair Value Estimate $370.54 $95.24
Upside to Fair Value +9.9% -10.8%
Market Cap $4,949.9B $849.4B
Forward P/E β€” β€”
EV / EBITDA 29.6x 21.3x
Price / Sales 10.6x 1.1x
Price / FCF 36.2x 62.8x
Revenue Growth YoY +16.4% +5.9%
Gross Margin 48.7% 25.2%
Operating Margin 33.2% 4.4%
Return on Equity 137.2% 22.7%
Dividend Yield 0.31% 0.92%
FCF Yield 2.76% 1.59%
Analyst Consensus Buy Strong Buy
Investment Thesis
AAPL β€” Apple Inc.
Apple Inc. is a global consumer-electronics and services platform whose hardware lineup (iPhone, Mac, iPad, wearables) and digital ecosystem (App Store, Apple Music, iCloud, Apple Pay, advertising) generated $31.78 of revenue per share and $9.30 of free cash flow per share on a trailing basis, with TTM gross margin of 48.7%, operating margin of 33.2%, net margin of 27.6%, and ROE of 137.2%. Busin…
WMT β€” Walmart Inc.
Walmart Inc. is the world's largest retailer by revenue, operating more than 10,000 stores and clubs across Walmart U.S., Walmart International, and Sam's Club, with a fast-growing e-commerce and advertising ecosystem layered on top of a grocery-led, everyday-low-price model. The business quality is high: scale and sourcing power underpin a durable cost advantage, ROE is 22.7%, and revenue grew 5…
Accumulation Zones
Metric AAPL WMT
Zone Low $277.91 $71.43
Zone High $314.96 $80.95
In Buy Zone? No No
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