TTD vs XOM: Which Is the Better Buy?

Side-by-side comparison of The Trade Desk, Inc. and Exxon Mobil Corporation โ€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-05-09.
The Trade Desk, Inc. ยท Technology
$23.08
+45.0% upside to fair value
Grade B High Quality
VS
Exxon Mobil Corporation ยท Energy
$154.46
-40.5% upside to fair value
Grade C
QuantHub Verdict
TTD has more upside to fair value (+45.0%). XOM trades at a lower forward P/E (23.2x). These are model outputs โ€” not personalized investment advice. See all research โ†’
Valuation & Fundamentals
Metric TTD XOM
Current Price $23.08 $154.46
Fair Value Estimate $33.47 $91.87
Upside to Fair Value +45.0% -40.5%
Market Cap $10.8B $642.0B
Forward P/E 25.3x 23.2x
EV / EBITDA 14.3x 10.3x
Price / Sales 3.6x 2.0x
Price / FCF 13.0x 27.2x
Revenue Growth YoY +11.8% -1.3%
Gross Margin 77.8% 21.7%
Operating Margin 20.3% 10.5%
Return on Equity 16.9% 11.0%
Dividend Yield 0% 0%
FCF Yield 7.71% 3.68%
Analyst Consensus Hold Buy
Investment Thesis
TTD โ€” The Trade Desk, Inc.
The Trade Desk, Inc. operates a leading self-service, cloud-based programmatic advertising platform focused on demand-side platform services, primarily in connected TV and audio advertising. The company benefits from a durable competitive moat driven by network effects, high customer retention above 95%, and a founder-led management team with deep industry expertise. Despite solid revenue growth โ€ฆ
XOM โ€” Exxon Mobil Corporation
Exxon Mobil Corporation operates as a global integrated oil and gas company with significant operations in upstream, energy products, chemical products, and specialty products segments. The company benefits from a highly experienced management team with decades of internal tenure, led by CEO Darren Woods. Despite strong cash flow generation and operational scale, Exxon is currently overvalued, trโ€ฆ
Accumulation Zones
Metric TTD XOM
Zone Low $25.10 $68.90
Zone High $28.45 $78.09
In Buy Zone? Yes No
โ† TTD Research    XOM Research โ†’    All Research