TTD vs XOM: Which Is the Better Buy?
Side-by-side comparison of The Trade Desk, Inc. and Exxon Mobil Corporation — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-09-19.
The Trade Desk, Inc. · Communication Services
$14.26
-1.8% upside to fair value
Med Conviction
Grade C
High Quality
VS
Exxon Mobil Corporation · Energy
$163.18
+10.3% upside to fair value
Med Conviction
Grade B
High Quality
QuantHub Verdict
XOM has more upside to fair value
(+10.3%).
These are model outputs — not personalized investment advice.
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Valuation & Fundamentals
| Metric |
TTD |
XOM |
| Current Price |
$14.26 |
$163.18 |
| Fair Value Estimate |
$14.00 |
$179.98 |
| Upside to Fair Value |
-1.8%
|
+10.3%
|
| Market Cap |
$6.7B |
$676.3B |
| Forward P/E |
—
|
—
|
| EV / EBITDA |
7.5x
|
9.9x
|
| Price / Sales |
2.2x
|
1.9x
|
| Price / FCF |
7.8x
|
22.3x
|
| Revenue Growth YoY |
+3.0%
|
+44.1%
|
| Gross Margin |
83.0%
|
25.1%
|
| Operating Margin |
19.6%
|
10.7%
|
| Return on Equity |
16.1%
|
12.7%
|
| Dividend Yield |
0% |
2.52% |
| FCF Yield |
12.89%
|
4.49%
|
| Analyst Consensus |
Hold
|
Hold
|
Investment Thesis
The Trade Desk operates a self-service, cloud-based demand-side platform that lets advertising agencies and their advertiser clients plan, buy and optimize data-driven digital campaigns across display, video, audio, native, social and connected TV, with 3,843 employees and a founder-led management team. Business quality is genuinely high on the unit economics: TTM gross margin of 83.0%, TTM opera…
Exxon Mobil is the largest integrated oil and gas major in the United States, operating across Upstream exploration and production, Downstream refining and fuels marketing, and Chemical manufacturing, with roughly 57,900 employees and a portfolio that spans conventional crude and natural gas, LNG, petrochemicals, and early-stage carbon capture, hydrogen, and biofuels ventures. The business qualit…
Accumulation Zones
| Metric |
TTD |
XOM |
| Zone Low |
$10.50 |
$134.98 |
| Zone High |
$11.90 |
$152.98 |
| In Buy Zone? |
No
|
No
|