SBUX vs WFC: Which Is the Better Buy?
Side-by-side comparison of Starbucks Corporation and Wells Fargo & Company — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-09-19.
Starbucks Corporation · Consumer Cyclical
$96.67
+12.3% upside to fair value
Med Conviction
Grade C
VS
Wells Fargo & Company · Financial Services
$86.12
+20.4% upside to fair value
Med Conviction
Grade B
QuantHub Verdict
WFC has more upside to fair value
(+20.4%).
These are model outputs — not personalized investment advice.
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Valuation & Fundamentals
| Metric |
SBUX |
WFC |
| Current Price |
$96.67 |
$86.12 |
| Fair Value Estimate |
$108.52 |
$103.68 |
| Upside to Fair Value |
+12.3%
|
+20.4%
|
| Market Cap |
$110.2B |
$260.4B |
| Forward P/E |
—
|
—
|
| EV / EBITDA |
22.0x
|
15.6x
|
| Price / Sales |
2.9x
|
2.0x
|
| Price / FCF |
30.4x
|
13.7x
|
| Revenue Growth YoY |
-1.4%
|
+11.3%
|
| Gross Margin |
31.7%
|
64.5%
|
| Operating Margin |
9.4%
|
21.2%
|
| Return on Equity |
-24.3%
|
12.6%
|
| Dividend Yield |
2.57% |
2.15% |
| FCF Yield |
3.29%
|
7.3%
|
| Analyst Consensus |
Buy
|
Hold
|
Investment Thesis
Starbucks is the world's largest specialty coffee retailer, operating company-owned and licensed coffeehouses across North America, International, and Channel Development segments, with a brand that has historically supported premium pricing and global scale. The business quality is currently strained: revenue declined 1.4% year over year in the most recent quarter, TTM operating margin is 9.4%, …
Wells Fargo is a diversified U.S. bank with roughly 197,000 employees operating four segments: Consumer Banking and Lending, Commercial Banking, Corporate and Investment Banking, and Wealth and Investment Management. The business quality is solid but not exceptional: trailing return on equity is 12.6%, TTM net margin is 17.5%, and revenue grew 11.3% year over year in the most recent quarter while…
Accumulation Zones
| Metric |
SBUX |
WFC |
| Zone Low |
$81.39 |
$77.76 |
| Zone High |
$92.24 |
$88.13 |
| In Buy Zone? |
No
|
Yes
|