PYPL vs TTD: Which Is the Better Buy?

Side-by-side comparison of PayPal Holdings, Inc. and The Trade Desk, Inc. โ€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-05-05.
PayPal Holdings, Inc. ยท Financial Services
$50.39
+110.0% upside to fair value
Grade B
VS
The Trade Desk, Inc. ยท Technology
$22.76
+488.8% upside to fair value
High Conviction Grade A-
QuantHub Verdict
TTD has more upside to fair value (+488.8%). PYPL trades at a lower forward P/E (9.0x). These are model outputs โ€” not personalized investment advice. See all research โ†’
Valuation & Fundamentals
Metric PYPL TTD
Current Price $50.39 $22.76
Fair Value Estimate $105.84 $134.00
Upside to Fair Value +110.0% +488.8%
Market Cap $45.3B $10.8B
Forward P/E 9.0x 24.6x
EV / EBITDA 6.1x โ€”
Price / Sales 1.4x 3.7x
Price / FCF 8.2x 13.8x
Revenue Growth YoY +3.7% +14.5%
Gross Margin 46.6% 78.6%
Operating Margin 18.3% 20.3%
Return on Equity 25.9% 16.9%
Dividend Yield 0% โ€”
FCF Yield 12.27% 7.3%
Analyst Consensus Sell Buy
Investment Thesis
PYPL โ€” PayPal Holdings, Inc.
PayPal Holdings, Inc. operates as a leading digital payments platform offering transaction processing and value-added financial services such as consumer credit and BNPL products. The business quality is medium due to a narrowing competitive moat amid increasing pressure from big tech competitors and slowing growth in its core branded checkout segment. The stock is currently mispriced and cheap, โ€ฆ
TTD โ€” The Trade Desk, Inc.
The Trade Desk is the largest independent demand-side platform for programmatic advertising with 78.6% gross margins. After recent sell-off, stock trades at 3.2x forward P/S vs historical higher multiples, offering upside if growth stabilizes at 15%+. A-tier business at cheap valuation.[1]
Accumulation Zones
Metric PYPL TTD
Zone Low $79.38 $100.00
Zone High $89.96 $114.00
In Buy Zone? Yes Yes
โ† PYPL Research    TTD Research โ†’    All Research