PYPL vs TTD: Which Is the Better Buy?

Side-by-side comparison of PayPal Holdings, Inc. and The Trade Desk, Inc. โ€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-06-20.
PayPal Holdings, Inc. ยท Financial Services
$42.51
+45.0% upside to fair value
Grade B
VS
The Trade Desk, Inc. ยท Communication Services
$18.51
+45.0% upside to fair value
Grade B High Quality
QuantHub Verdict
PYPL trades at a lower forward P/E (7.7x). These are model outputs โ€” not personalized investment advice. See all research โ†’
Valuation & Fundamentals
Metric PYPL TTD
Current Price $42.51 $18.51
Fair Value Estimate $61.64 $26.84
Upside to Fair Value +45.0% +45.0%
Market Cap $37.5B $8.7B
Forward P/E 7.7x 20.3x
EV / EBITDA 5.3x 10.5x
Price / Sales 1.1x 2.9x
Price / FCF 6.8x 10.4x
Revenue Growth YoY +7.2% +11.8%
Gross Margin 46.1% 77.8%
Operating Margin 17.9% 20.3%
Return on Equity 25.1% 16.9%
Dividend Yield 0% 0%
FCF Yield 14.71% 9.62%
Analyst Consensus Sell Hold
Investment Thesis
PYPL โ€” PayPal Holdings, Inc.
PayPal Holdings, Inc. operates as a leading global digital payments platform with a competitive moat driven by its extensive network effects, brand recognition, and scale. Despite a durable business model with 2025 revenue of $33.17 billion growing at 4.3% year-over-year and a strong return on equity of 25.1%, the company faces slowing growth and margin pressures, reflected in a 13.5% decline in โ€ฆ
TTD โ€” The Trade Desk, Inc.
The Trade Desk operates a leading demand-side platform in the advertising technology sector, specializing in programmatic ad buying with a strong focus on connected TV, retail media, audio, and international markets. The company benefits from a durable competitive moat driven by founder-led management with over 15 years of continuity, a differentiated open-internet infrastructure, and a dominant โ€ฆ
Accumulation Zones
Metric PYPL TTD
Zone Low $46.23 $20.13
Zone High $52.39 $22.81
In Buy Zone? Yes Yes
โ† PYPL Research    TTD Research โ†’    All Research