PANW vs TTD: Which Is the Better Buy?
Side-by-side comparison of Palo Alto Networks, Inc. and The Trade Desk, Inc. — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-09-26.
Palo Alto Networks, Inc. · Technology
$374.74
-5.2% upside to fair value
Med Conviction
Grade C
High Quality
VS
The Trade Desk, Inc. · Communication Services
$14.26
-1.8% upside to fair value
Med Conviction
Grade C
High Quality
QuantHub Verdict
TTD has more upside to fair value
(-1.8%).
These are model outputs — not personalized investment advice.
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Valuation & Fundamentals
| Metric |
PANW |
TTD |
| Current Price |
$374.74 |
$14.26 |
| Fair Value Estimate |
$355.11 |
$14.00 |
| Upside to Fair Value |
-5.2%
|
-1.8%
|
| Market Cap |
$305.4B |
$6.7B |
| Forward P/E |
—
|
—
|
| EV / EBITDA |
569.8x
|
7.5x
|
| Price / Sales |
26.6x
|
2.2x
|
| Price / FCF |
64.0x
|
7.8x
|
| Revenue Growth YoY |
+34.4%
|
+3.0%
|
| Gross Margin |
70.4%
|
83.0%
|
| Operating Margin |
6.1%
|
19.6%
|
| Return on Equity |
1.7%
|
16.1%
|
| Dividend Yield |
0% |
0% |
| FCF Yield |
1.56%
|
12.89%
|
| Analyst Consensus |
Strong Buy
|
Hold
|
Investment Thesis
Palo Alto Networks is a global cybersecurity leader built around next-generation firewalls, the Panorama management platform, and a broad subscription portfolio spanning threat prevention, cloud security, secure access, and security analytics, sold to medium and large enterprises, service providers, and governments through direct and channel distribution. The business quality is genuinely high on…
The Trade Desk operates a self-service, cloud-based demand-side platform that lets advertising agencies and their advertiser clients plan, buy and optimize data-driven digital campaigns across display, video, audio, native, social and connected TV, with 3,843 employees and a founder-led management team. Business quality is genuinely high on the unit economics: TTM gross margin of 83.0%, TTM opera…
Accumulation Zones
| Metric |
PANW |
TTD |
| Zone Low |
$266.33 |
$10.50 |
| Zone High |
$301.84 |
$11.90 |
| In Buy Zone? |
No
|
No
|