NOW vs WFC: Which Is the Better Buy?

Side-by-side comparison of ServiceNow, Inc. and Wells Fargo & Company — fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-09-19.
ServiceNow, Inc. · Technology
$139.82
+16.2% upside to fair value
Med Conviction Grade A- High Quality
VS
Wells Fargo & Company · Financial Services
$86.12
+20.4% upside to fair value
Med Conviction Grade B
QuantHub Verdict
WFC has more upside to fair value (+20.4%). These are model outputs — not personalized investment advice. See all research →
Valuation & Fundamentals
Metric NOW WFC
Current Price $139.82 $86.12
Fair Value Estimate $162.50 $103.68
Upside to Fair Value +16.2% +20.4%
Market Cap $144.6B $260.4B
Forward P/E — —
EV / EBITDA 43.1x 15.6x
Price / Sales 9.8x 2.0x
Price / FCF 31.5x 13.7x
Revenue Growth YoY +24.0% +11.3%
Gross Margin 74.8% 64.5%
Operating Margin 11.4% 21.2%
Return on Equity 13.8% 12.6%
Dividend Yield 0% 2.15%
FCF Yield 3.17% 7.3%
Analyst Consensus Strong Buy Hold
Investment Thesis
NOW — ServiceNow, Inc.
ServiceNow provides a cloud-based enterprise workflow platform spanning IT service management, operations, employee workflows, CRM, AI orchestration and security. Business quality is high because its common data model, deeply embedded workflows and cross-department deployments create meaningful switching costs, while roughly 90% of the Fortune 500 use the platform and more than 85 billion workflo…
WFC — Wells Fargo & Company
Wells Fargo is a diversified U.S. bank with roughly 197,000 employees operating four segments: Consumer Banking and Lending, Commercial Banking, Corporate and Investment Banking, and Wealth and Investment Management. The business quality is solid but not exceptional: trailing return on equity is 12.6%, TTM net margin is 17.5%, and revenue grew 11.3% year over year in the most recent quarter while…
Accumulation Zones
Metric NOW WFC
Zone Low $121.88 $77.76
Zone High $138.12 $88.13
In Buy Zone? No Yes
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