NOW vs VRTV: Which Is the Better Buy?
Side-by-side comparison of ServiceNow, Inc. and Veritiv Corporation β fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-09-19.
ServiceNow, Inc. Β· Technology
$139.82
+16.2% upside to fair value
Med Conviction
Grade A-
High Quality
VS
Veritiv Corporation Β· Industrials
$169.99
-45.0% upside to fair value
Med Conviction
Grade D
QuantHub Verdict
NOW has more upside to fair value
(+16.2%).
These are model outputs β not personalized investment advice.
See all research β
Valuation & Fundamentals
| Metric |
NOW |
VRTV |
| Current Price |
$139.82 |
$169.99 |
| Fair Value Estimate |
$162.50 |
$93.49 |
| Upside to Fair Value |
+16.2%
|
-45.0%
|
| Market Cap |
$144.6B |
$2.3B |
| Forward P/E |
β
|
β
|
| EV / EBITDA |
43.1x
|
5.4x
|
| Price / Sales |
9.8x
|
0.4x
|
| Price / FCF |
31.5x
|
10.4x
|
| Revenue Growth YoY |
+24.0%
|
-19.0%
|
| Gross Margin |
74.8%
|
22.7%
|
| Operating Margin |
11.4%
|
5.9%
|
| Return on Equity |
13.8%
|
48.6%
|
| Dividend Yield |
0% |
1.48% |
| FCF Yield |
3.17%
|
9.57%
|
| Analyst Consensus |
Strong Buy
|
Hold
|
Investment Thesis
ServiceNow provides a cloud-based enterprise workflow platform spanning IT service management, operations, employee workflows, CRM, AI orchestration and security. Business quality is high because its common data model, deeply embedded workflows and cross-department deployments create meaningful switching costs, while roughly 90% of the Fortune 500 use the platform and more than 85 billion workfloβ¦
Veritiv Corporation is a business-to-business distributor of specialty packaging, facility solutions, print, and publishing products, operating through four segments with a network of distribution centers and roughly 5,000 employees. The business quality is mixed: it generates a strong 48.6% ROE and trades at a low 7.13 trailing P/E and 5.44 EV/EBITDA, but revenue declined 19.0% year over year inβ¦
Accumulation Zones
| Metric |
NOW |
VRTV |
| Zone Low |
$121.88 |
$70.12 |
| Zone High |
$138.12 |
$79.47 |
| In Buy Zone? |
No
|
No
|