NOW vs UNH: Which Is the Better Buy?
Side-by-side comparison of ServiceNow, Inc. and UnitedHealth Group Incorporated — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-09-18.
ServiceNow, Inc. · Technology
$139.82
+16.2% upside to fair value
Med Conviction
Grade A-
High Quality
VS
UnitedHealth Group Incorporated · Healthcare
$375.21
+28.2% upside to fair value
Med Conviction
Grade B
High Quality
QuantHub Verdict
UNH has more upside to fair value
(+28.2%).
These are model outputs — not personalized investment advice.
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Valuation & Fundamentals
| Metric |
NOW |
UNH |
| Current Price |
$139.82 |
$375.21 |
| Fair Value Estimate |
$162.50 |
$481.06 |
| Upside to Fair Value |
+16.2%
|
+28.2%
|
| Market Cap |
$144.6B |
$340.7B |
| Forward P/E |
—
|
—
|
| EV / EBITDA |
43.1x
|
15.0x
|
| Price / Sales |
9.8x
|
0.8x
|
| Price / FCF |
31.5x
|
14.4x
|
| Revenue Growth YoY |
+24.0%
|
+0.4%
|
| Gross Margin |
74.8%
|
22.5%
|
| Operating Margin |
11.4%
|
4.8%
|
| Return on Equity |
13.8%
|
14.6%
|
| Dividend Yield |
0% |
2.41% |
| FCF Yield |
3.17%
|
6.95%
|
| Analyst Consensus |
Strong Buy
|
Strong Buy
|
Investment Thesis
ServiceNow provides a cloud-based enterprise workflow platform spanning IT service management, operations, employee workflows, CRM, AI orchestration and security. Business quality is high because its common data model, deeply embedded workflows and cross-department deployments create meaningful switching costs, while roughly 90% of the Fortune 500 use the platform and more than 85 billion workflo…
UnitedHealth Group is the largest diversified healthcare enterprise in the United States, operating UnitedHealthcare insurance plans alongside Optum Health, Optum Insight, and Optum Rx, with 390,000 employees and a market capitalization of $340.74 billion. The business quality is high: a 14.6% return on equity, $26.07 in free cash flow per share, and a P/FCF of 14.39 demonstrate strong cash gener…
Accumulation Zones
| Metric |
NOW |
UNH |
| Zone Low |
$121.88 |
$360.80 |
| Zone High |
$138.12 |
$408.90 |
| In Buy Zone? |
No
|
Yes
|