NOW vs SMCI: Which Is the Better Buy?

Side-by-side comparison of ServiceNow, Inc. and Super Micro Computer, Inc. — fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-07-18.

NOW

ServiceNow, Inc. · Technology

$103.24

+45.0% upside to fair value

Grade B High Quality

SMCI

Super Micro Computer, Inc. · Technology

$30.66

+45.0% upside to fair value

Grade B

QuantHub Verdict

SMCI trades at a lower forward P/E (14.7x). These are model outputs — not personalized investment advice. See all research →

Valuation & Fundamentals

Metric	NOW	SMCI
Current Price	$103.24	$30.66
Fair Value Estimate	$149.70	$44.46
Upside to Fair Value	+45.0%	+45.0%
Market Cap	$106.5B	$18.4B
Forward P/E	61.1x	14.7x
EV / EBITDA	32.9x	13.6x
Price / Sales	7.6x	0.6x
Price / FCF	23.0x	-2.7x
Revenue Growth YoY	+22.1%	+122.7%
Gross Margin	76.6%	8.4%
Operating Margin	13.4%	4.5%
Return on Equity	15.0%	18.2%
Dividend Yield	0%	0%
FCF Yield	4.35%	—
Analyst Consensus	Strong Buy	Hold

Investment Thesis

NOW — ServiceNow, Inc.

ServiceNow, Inc. operates in the technology sector specializing in software applications, delivering high-quality enterprise cloud solutions with a durable competitive moat evidenced by a 15% return on equity and strong gross margins of 76.6%. The company is currently in an investing growth phase with 22.1% revenue growth in the most recent quarter, although earnings growth is modest at 2.0%. Des…

SMCI — Super Micro Computer, Inc.

Super Micro Computer, Inc. is a technology company specializing in server and storage systems, with a strong focus on AI infrastructure. The business quality is medium due to its founder-led management with over 30 years of tenure, a widening moat driven by systems engineering and close partnerships with Nvidia, and rapid revenue growth of 122.7% in the most recent quarter. However, the company f…

Accumulation Zones

Metric	NOW	SMCI
Zone Low	$112.27	$33.34
Zone High	$127.24	$37.79
In Buy Zone?	Yes	Yes

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