NOW vs PYPL: Which Is the Better Buy?

Side-by-side comparison of ServiceNow, Inc. and PayPal Holdings, Inc. β€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-07-18.
ServiceNow, Inc. Β· Technology
$103.24
+45.0% upside to fair value
Grade B High Quality
VS
PayPal Holdings, Inc. Β· Financial Services
$42.51
+45.0% upside to fair value
Grade B
QuantHub Verdict
PYPL trades at a lower forward P/E (7.7x). These are model outputs β€” not personalized investment advice. See all research β†’
Valuation & Fundamentals
Metric NOW PYPL
Current Price $103.24 $42.51
Fair Value Estimate $149.70 $61.64
Upside to Fair Value +45.0% +45.0%
Market Cap $106.5B $37.5B
Forward P/E 61.1x 7.7x
EV / EBITDA 32.9x 5.3x
Price / Sales 7.6x 1.1x
Price / FCF 23.0x 6.8x
Revenue Growth YoY +22.1% +7.2%
Gross Margin 76.6% 46.1%
Operating Margin 13.4% 17.9%
Return on Equity 15.0% 25.1%
Dividend Yield 0% 0%
FCF Yield 4.35% 14.71%
Analyst Consensus Strong Buy Sell
Investment Thesis
NOW β€” ServiceNow, Inc.
ServiceNow, Inc. operates in the technology sector specializing in software applications, delivering high-quality enterprise cloud solutions with a durable competitive moat evidenced by a 15% return on equity and strong gross margins of 76.6%. The company is currently in an investing growth phase with 22.1% revenue growth in the most recent quarter, although earnings growth is modest at 2.0%. Des…
PYPL β€” PayPal Holdings, Inc.
PayPal Holdings, Inc. operates as a leading global digital payments platform with a competitive moat driven by its extensive network effects, brand recognition, and scale. Despite a durable business model with 2025 revenue of $33.17 billion growing at 4.3% year-over-year and a strong return on equity of 25.1%, the company faces slowing growth and margin pressures, reflected in a 13.5% decline in …
Accumulation Zones
Metric NOW PYPL
Zone Low $112.27 $46.23
Zone High $127.24 $52.39
In Buy Zone? Yes Yes
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