NKE vs WFC: Which Is the Better Buy?
Side-by-side comparison of NIKE, Inc. and Wells Fargo & Company — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-04-22.
NIKE, Inc. · Consumer Cyclical
$42.62
+45.5% upside to fair value
Med Conviction
Grade B+
VS
Wells Fargo & Company · Financial Services
$81.52
+30.6% upside to fair value
Grade B
QuantHub Verdict
NKE has more upside to fair value
(+45.5%).
WFC trades at a lower forward P/E
(11.9x).
These are model outputs — not personalized investment advice.
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Valuation & Fundamentals
| Metric |
NKE |
WFC |
| Current Price |
$42.62 |
$81.52 |
| Fair Value Estimate |
$62.00 |
$106.49 |
| Upside to Fair Value |
+45.5%
|
+30.6%
|
| Market Cap |
$63.0B |
$250.7B |
| Forward P/E |
27.9x
|
11.9x
|
| EV / EBITDA |
20.7x
|
16.7x
|
| Price / Sales |
1.4x
|
2.0x
|
| Price / FCF |
19.4x
|
-13.2x
|
| Revenue Growth YoY |
-9.8%
|
+7.3%
|
| Gross Margin |
42.7%
|
64.5%
|
| Operating Margin |
8.0%
|
20.5%
|
| Return on Equity |
24.4%
|
12.0%
|
| Dividend Yield |
3.8% |
0% |
| FCF Yield |
5.2%
|
—
|
| Analyst Consensus |
Buy
|
Buy
|
Investment Thesis
Nike is the world's largest athletic footwear and apparel company with $46.3B in FY2025 revenue, operating across 190+ countries with the Nike, Jordan, and Converse brands. The stock trades near its 9-year low at $42.62 after an 11% single-day crash following a Q3 FY2026 earnings report that showed 35% net income decline and weak Q4 guidance calling for a further 2-4% revenue decline. FY2025 reve…
Wells Fargo & Company is a diversified financial services firm operating primarily in consumer banking, commercial banking, corporate and investment banking, and wealth and investment management. The company benefits from a seasoned CEO with extensive industry experience and has made significant progress in regulatory compliance and operational efficiency, including lifting its asset cap in 2025.…
Accumulation Zones
| Metric |
NKE |
WFC |
| Zone Low |
$44.00 |
$79.87 |
| Zone High |
$50.00 |
$90.52 |
| In Buy Zone? |
Yes
|
Yes
|