NKE vs PYPL: Which Is the Better Buy?
Side-by-side comparison of NIKE, Inc. and PayPal Holdings, Inc. — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-05-05.
NIKE, Inc. · Consumer Cyclical
$42.62
+45.5% upside to fair value
Med Conviction
Grade B+
VS
PayPal Holdings, Inc. · Financial Services
$50.39
+110.0% upside to fair value
Grade B
QuantHub Verdict
PYPL has more upside to fair value
(+110.0%).
PYPL trades at a lower forward P/E
(9.0x).
These are model outputs — not personalized investment advice.
See all research →
Valuation & Fundamentals
| Metric |
NKE |
PYPL |
| Current Price |
$42.62 |
$50.39 |
| Fair Value Estimate |
$62.00 |
$105.84 |
| Upside to Fair Value |
+45.5%
|
+110.0%
|
| Market Cap |
$63.0B |
$45.3B |
| Forward P/E |
27.9x
|
9.0x
|
| EV / EBITDA |
20.7x
|
6.1x
|
| Price / Sales |
1.4x
|
1.4x
|
| Price / FCF |
19.4x
|
8.2x
|
| Revenue Growth YoY |
-9.8%
|
+3.7%
|
| Gross Margin |
42.7%
|
46.6%
|
| Operating Margin |
8.0%
|
18.3%
|
| Return on Equity |
24.4%
|
25.9%
|
| Dividend Yield |
3.8% |
0% |
| FCF Yield |
5.2%
|
12.27%
|
| Analyst Consensus |
Buy
|
Sell
|
Investment Thesis
Nike is the world's largest athletic footwear and apparel company with $46.3B in FY2025 revenue, operating across 190+ countries with the Nike, Jordan, and Converse brands. The stock trades near its 9-year low at $42.62 after an 11% single-day crash following a Q3 FY2026 earnings report that showed 35% net income decline and weak Q4 guidance calling for a further 2-4% revenue decline. FY2025 reve…
PayPal Holdings, Inc. operates as a leading digital payments platform offering transaction processing and value-added financial services such as consumer credit and BNPL products. The business quality is medium due to a narrowing competitive moat amid increasing pressure from big tech competitors and slowing growth in its core branded checkout segment. The stock is currently mispriced and cheap, …
Accumulation Zones
| Metric |
NKE |
PYPL |
| Zone Low |
$44.00 |
$79.38 |
| Zone High |
$50.00 |
$89.96 |
| In Buy Zone? |
Yes
|
Yes
|