NKE vs ORCL: Which Is the Better Buy?

Side-by-side comparison of NIKE, Inc. and Oracle Corporation β€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-07-01.
NIKE, Inc. Β· Consumer Cyclical
$41.05
+45.0% upside to fair value
Grade B High Quality
VS
Oracle Corporation Β· Technology
$184.31
+14.0% upside to fair value
Grade C High Quality
QuantHub Verdict
NKE has more upside to fair value (+45.0%). NKE trades at a lower forward P/E (19.6x). These are model outputs β€” not personalized investment advice. See all research β†’
Valuation & Fundamentals
Metric NKE ORCL
Current Price $41.05 $184.31
Fair Value Estimate $59.52 $210.13
Upside to Fair Value +45.0% +14.0%
Market Cap $60.7B $530.1B
Forward P/E 19.6x 31.0x
EV / EBITDA 14.2x 20.4x
Price / Sales 1.3x 7.9x
Price / FCF 57.9x -22.4x
Revenue Growth YoY -1.1% +20.6%
Gross Margin 42.9% 65.8%
Operating Margin 8.2% 30.8%
Return on Equity 22.0% 50.4%
Dividend Yield 0% 0%
FCF Yield 1.73% β€”
Analyst Consensus Hold Strong Buy
Investment Thesis
NKE β€” NIKE, Inc.
NIKE, Inc. is a leading global athletic footwear and apparel company with a durable competitive moat supported by its strong brand, scale, and global distribution infrastructure. The company is currently led by CEO Elliott Hill, a seasoned Nike veteran who returned in October 2024 to navigate intensifying competition and channel complexity. Despite its market leadership and solid profitability me…
ORCL β€” Oracle Corporation
Oracle Corporation is a leading enterprise software and cloud infrastructure provider with a durable competitive moat driven by its extensive software portfolio, strong cloud growth, and stable leadership. The company reported $57.4 billion in revenue for fiscal 2025, growing 8% year-over-year, with cloud services and license support growing 12%. Oracle's cloud infrastructure (OCI) is a key growt…
Accumulation Zones
Metric NKE ORCL
Zone Low $44.64 $157.60
Zone High $50.59 $178.61
In Buy Zone? Yes No
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