NFLX vs NKE: Which Is the Better Buy?
Side-by-side comparison of Netflix, Inc. and NIKE, Inc. — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-05-04.
Netflix, Inc. · Communication Services
$91.02
+95.7% upside to fair value
Grade B
High Quality
VS
NIKE, Inc. · Consumer Cyclical
$42.62
+45.5% upside to fair value
Med Conviction
Grade B+
QuantHub Verdict
NFLX has more upside to fair value
(+95.7%).
NKE trades at a lower forward P/E
(27.9x).
These are model outputs — not personalized investment advice.
See all research →
Valuation & Fundamentals
| Metric |
NFLX |
NKE |
| Current Price |
$91.02 |
$42.62 |
| Fair Value Estimate |
$178.10 |
$62.00 |
| Upside to Fair Value |
+95.7%
|
+45.5%
|
| Market Cap |
$383.3B |
$63.0B |
| Forward P/E |
28.7x
|
27.9x
|
| EV / EBITDA |
11.4x
|
20.7x
|
| Price / Sales |
8.2x
|
1.4x
|
| Price / FCF |
32.2x
|
19.4x
|
| Revenue Growth YoY |
+16.2%
|
-9.8%
|
| Gross Margin |
49.0%
|
42.7%
|
| Operating Margin |
29.7%
|
8.0%
|
| Return on Equity |
49.2%
|
24.4%
|
| Dividend Yield |
0% |
3.8% |
| FCF Yield |
3.1%
|
5.2%
|
| Analyst Consensus |
Strong Buy
|
Buy
|
Investment Thesis
Netflix, Inc. operates a leading global streaming entertainment service with a dominant streaming segment accounting for nearly 100% of its revenue. The company benefits from a high-quality business model characterized by strong revenue growth of 16.2% and earnings growth of 82.8% in the most recent quarter, a robust 49.2% return on equity, and healthy margins with a 29.7% operating margin and 28…
Nike is the world's largest athletic footwear and apparel company with $46.3B in FY2025 revenue, operating across 190+ countries with the Nike, Jordan, and Converse brands. The stock trades near its 9-year low at $42.62 after an 11% single-day crash following a Q3 FY2026 earnings report that showed 35% net income decline and weak Q4 guidance calling for a further 2-4% revenue decline. FY2025 reve…
Accumulation Zones
| Metric |
NFLX |
NKE |
| Zone Low |
$133.57 |
$44.00 |
| Zone High |
$151.38 |
$50.00 |
| In Buy Zone? |
Yes
|
Yes
|