NBIS vs NKE: Which Is the Better Buy?
Side-by-side comparison of Nebius Group N.V. and NIKE, Inc. — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-08-06.
Nebius Group N.V. · Technology
$218.99
+11.9% upside to fair value
Med Conviction
Grade C+
VS
NIKE, Inc. · Consumer Cyclical
$41.05
+45.0% upside to fair value
Grade B
High Quality
QuantHub Verdict
NKE has more upside to fair value
(+45.0%).
These are model outputs — not personalized investment advice.
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Valuation & Fundamentals
| Metric |
NBIS |
NKE |
| Current Price |
$218.99 |
$41.05 |
| Fair Value Estimate |
$245.00 |
$59.52 |
| Upside to Fair Value |
+11.9%
|
+45.0%
|
| Market Cap |
$52.6B |
$60.7B |
| Forward P/E |
—
|
19.6x
|
| EV / EBITDA |
—
|
14.2x
|
| Price / Sales |
59.9x
|
1.3x
|
| Price / FCF |
—
|
57.9x
|
| Revenue Growth YoY |
+684.0%
|
-1.1%
|
| Gross Margin |
48.0%
|
42.9%
|
| Operating Margin |
-68.8%
|
8.2%
|
| Return on Equity |
—
|
22.0%
|
| Dividend Yield |
0% |
0% |
| FCF Yield |
-4.7%
|
1.73%
|
| Analyst Consensus |
Buy
|
Hold
|
Investment Thesis
Nebius Group is a fast-scaling neocloud GPU infrastructure provider spun out of Yandex's international assets, positioned at the center of the AI compute buildout with a validated capital relationship to Nvidia, which holds a 9.3% stake following a $2 billion investment. Revenue grew 684% year over year in Q1 2026 to $399 million, core AI cloud ARR reached $1.92 billion, and the company has locke…
NIKE, Inc. is a leading global athletic footwear and apparel company with a durable competitive moat supported by its strong brand, scale, and global distribution infrastructure. The company is currently led by CEO Elliott Hill, a seasoned Nike veteran who returned in October 2024 to navigate intensifying competition and channel complexity. Despite its market leadership and solid profitability me…
Accumulation Zones
| Metric |
NBIS |
NKE |
| Zone Low |
$184.00 |
$44.64 |
| Zone High |
$208.00 |
$50.59 |
| In Buy Zone? |
No
|
Yes
|