MU vs NKE: Which Is the Better Buy?

Side-by-side comparison of Micron Technology, Inc. and NIKE, Inc. β€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-07-01.
Micron Technology, Inc. Β· Technology
$1,048.51
-45.0% upside to fair value
Grade C
VS
NIKE, Inc. Β· Consumer Cyclical
$41.05
+45.0% upside to fair value
Grade B High Quality
QuantHub Verdict
NKE has more upside to fair value (+45.0%). NKE trades at a lower forward P/E (19.6x). These are model outputs β€” not personalized investment advice. See all research β†’
Valuation & Fundamentals
Metric MU NKE
Current Price $1,048.51 $41.05
Fair Value Estimate $576.68 $59.52
Upside to Fair Value -45.0% +45.0%
Market Cap $1,182.4B $60.7B
Forward P/E 23.4x 19.6x
EV / EBITDA 25.9x 14.2x
Price / Sales 13.1x 1.3x
Price / FCF 25.8x 57.9x
Revenue Growth YoY +345.7% -1.1%
Gross Margin 72.6% 42.9%
Operating Margin 65.7% 8.2%
Return on Equity 70.5% 22.0%
Dividend Yield 0% 0%
FCF Yield 3.87% 1.73%
Analyst Consensus Strong Buy Hold
Investment Thesis
MU β€” Micron Technology, Inc.
Micron Technology is a leading semiconductor company specializing in DRAM and NAND memory products, with a strong focus on high-value memory for cloud and AI applications. The company benefits from scale, advanced process technology, and U.S.-based manufacturing, but its competitive moat is narrow and cyclical compared to peers like Samsung and SK Hynix. Micron's recent financial performance is e…
NKE β€” NIKE, Inc.
NIKE, Inc. is a leading global athletic footwear and apparel company with a durable competitive moat supported by its strong brand, scale, and global distribution infrastructure. The company is currently led by CEO Elliott Hill, a seasoned Nike veteran who returned in October 2024 to navigate intensifying competition and channel complexity. Despite its market leadership and solid profitability me…
Accumulation Zones
Metric MU NKE
Zone Low $432.51 $44.64
Zone High $490.18 $50.59
In Buy Zone? No Yes
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