MSFT vs TTD: Which Is the Better Buy?

Side-by-side comparison of Microsoft Corporation and The Trade Desk, Inc. โ€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-04-16.
Microsoft Corporation ยท Technology
$372.20
+32.4% upside to fair value
High Conviction Grade A
VS
The Trade Desk, Inc. ยท Technology
$22.76
+488.8% upside to fair value
High Conviction Grade A-
QuantHub Verdict
TTD has more upside to fair value (+488.8%). MSFT trades at a lower forward P/E (22.0x). These are model outputs โ€” not personalized investment advice. See all research โ†’
Valuation & Fundamentals
Metric MSFT TTD
Current Price $372.20 $22.76
Fair Value Estimate $493.00 $134.00
Upside to Fair Value +32.4% +488.8%
Market Cap $2,763.6B $10.8B
Forward P/E 22.0x 24.6x
EV / EBITDA 17.5x โ€”
Price / Sales 9.1x 3.7x
Price / FCF 35.8x 13.8x
Revenue Growth YoY +14.9% +14.5%
Gross Margin 68.8% 78.6%
Operating Margin 45.6% 20.3%
Return on Equity 29.6% 16.9%
Dividend Yield 0.94% โ€”
FCF Yield 2.8% 7.3%
Analyst Consensus Strong Buy Buy
Investment Thesis
MSFT โ€” Microsoft Corporation
Microsoft is the world's largest software company, operating a three-pillar empire across cloud (Azure), productivity (Office 365/Teams), and personal computing (Windows/Xbox). Azure is the second-largest cloud platform globally with 24% market share and growing at 38-39% in constant currency, while Microsoft Cloud revenue crossed $168.9B in FY2025. The stock has dropped 33% from its highs to $37โ€ฆ
TTD โ€” The Trade Desk, Inc.
The Trade Desk is the largest independent demand-side platform for programmatic advertising with 78.6% gross margins. After recent sell-off, stock trades at 3.2x forward P/S vs historical higher multiples, offering upside if growth stabilizes at 15%+. A-tier business at cheap valuation.[1]
Accumulation Zones
Metric MSFT TTD
Zone Low $370.00 $100.00
Zone High $419.00 $114.00
In Buy Zone? Yes Yes
โ† MSFT Research    TTD Research โ†’    All Research