MS vs NFLX: Which Is the Better Buy?
Side-by-side comparison of Morgan Stanley and Netflix, Inc. โ fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-05-04.
Morgan Stanley ยท Financial Services
$189.30
-30.5% upside to fair value
Grade C
High Quality
VS
Netflix, Inc. ยท Communication Services
$91.02
+95.7% upside to fair value
Grade B
High Quality
QuantHub Verdict
NFLX has more upside to fair value
(+95.7%).
MS trades at a lower forward P/E
(16.4x).
These are model outputs โ not personalized investment advice.
See all research โ
Valuation & Fundamentals
| Metric |
MS |
NFLX |
| Current Price |
$189.30 |
$91.02 |
| Fair Value Estimate |
$131.49 |
$178.10 |
| Upside to Fair Value |
-30.5%
|
+95.7%
|
| Market Cap |
$300.6B |
$383.3B |
| Forward P/E |
16.4x
|
28.7x
|
| EV / EBITDA |
24.4x
|
11.4x
|
| Price / Sales |
2.5x
|
8.2x
|
| Price / FCF |
-16.8x
|
32.2x
|
| Revenue Growth YoY |
+18.8%
|
+16.2%
|
| Gross Margin |
58.0%
|
49.0%
|
| Operating Margin |
19.5%
|
29.7%
|
| Return on Equity |
16.7%
|
49.2%
|
| Dividend Yield |
0% |
0% |
| FCF Yield |
โ
|
3.1%
|
| Analyst Consensus |
Hold
|
Strong Buy
|
Investment Thesis
Morgan Stanley is a leading global financial services firm operating in Institutional Securities, Wealth Management, and Investment Management. The company benefits from a durable competitive moat supported by its systemically important status, diversified revenue streams, and strong management with a 36-year veteran CEO. Despite solid fundamentals including 14.2% revenue growth in 2025 and 16.7%โฆ
Netflix, Inc. operates a leading global streaming entertainment service with a dominant streaming segment accounting for nearly 100% of its revenue. The company benefits from a high-quality business model characterized by strong revenue growth of 16.2% and earnings growth of 82.8% in the most recent quarter, a robust 49.2% return on equity, and healthy margins with a 29.7% operating margin and 28โฆ
Accumulation Zones
| Metric |
MS |
NFLX |
| Zone Low |
$98.62 |
$133.57 |
| Zone High |
$111.77 |
$151.38 |
| In Buy Zone? |
No
|
Yes
|