MCD vs XOM: Which Is the Better Buy?

Side-by-side comparison of McDonald's Corporation and Exxon Mobil Corporation β€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-05-09.
McDonald's Corporation Β· Consumer Cyclical
$275.75
+18.8% upside to fair value
Grade C High Quality
VS
Exxon Mobil Corporation Β· Energy
$154.46
-40.5% upside to fair value
Grade C
QuantHub Verdict
MCD has more upside to fair value (+18.8%). MCD trades at a lower forward P/E (22.6x). These are model outputs β€” not personalized investment advice. See all research β†’
Valuation & Fundamentals
Metric MCD XOM
Current Price $275.75 $154.46
Fair Value Estimate $327.62 $91.87
Upside to Fair Value +18.8% -40.5%
Market Cap $196.0B $642.0B
Forward P/E 22.6x 23.2x
EV / EBITDA 16.7x 10.3x
Price / Sales 7.1x 2.0x
Price / FCF 27.9x 27.2x
Revenue Growth YoY +9.4% -1.3%
Gross Margin 57.4% 21.7%
Operating Margin 46.0% 10.5%
Return on Equity -434.0% 11.0%
Dividend Yield 0% 0%
FCF Yield 3.59% 3.68%
Analyst Consensus Buy Buy
Investment Thesis
MCD β€” McDonald's Corporation
McDonald's Corporation operates a global quick-service restaurant business with a strong competitive moat driven by brand recognition, extensive franchising, and digital innovation. The company reported $26.9 billion in revenue for fiscal 2025, growing 4% year-over-year, with significant contributions from its International Operated Markets segment growing nearly 8%. Despite a high valuation regi…
XOM β€” Exxon Mobil Corporation
Exxon Mobil Corporation operates as a global integrated oil and gas company with significant operations in upstream, energy products, chemical products, and specialty products segments. The company benefits from a highly experienced management team with decades of internal tenure, led by CEO Darren Woods. Despite strong cash flow generation and operational scale, Exxon is currently overvalued, tr…
Accumulation Zones
Metric MCD XOM
Zone Low $245.72 $68.90
Zone High $278.48 $78.09
In Buy Zone? Yes No
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