MCD vs MSFT: Which Is the Better Buy?

Side-by-side comparison of McDonald's Corporation and Microsoft Corporation β€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-04-11.
McDonald's Corporation Β· Consumer Cyclical
$305.68
+4.7% upside to fair value
Med Conviction Grade B
VS
Microsoft Corporation Β· Technology
$372.20
+32.4% upside to fair value
High Conviction Grade A
QuantHub Verdict
MSFT has more upside to fair value (+32.4%). MSFT trades at a lower forward P/E (22.0x). These are model outputs β€” not personalized investment advice. See all research β†’
Valuation & Fundamentals
Metric MCD MSFT
Current Price $305.68 $372.20
Fair Value Estimate $320.00 $493.00
Upside to Fair Value +4.7% +32.4%
Market Cap $218.1B $2,763.6B
Forward P/E 24.5x 22.0x
EV / EBITDA 18.6x 17.5x
Price / Sales 8.1x 9.1x
Price / FCF 30.3x 35.8x
Revenue Growth YoY +3.7% +14.9%
Gross Margin 57.4% 68.8%
Operating Margin 46.1% 45.6%
Return on Equity β€” 29.6%
Dividend Yield 2.4% 0.94%
FCF Yield 3.3% 2.8%
Analyst Consensus Buy Strong Buy
Investment Thesis
MCD β€” McDonald's Corporation
McDonald's operates the world's largest quick-service restaurant franchise with over 40,000 locations across 100+ countries, generating $26.9B in FY2025 revenue with roughly 60% from franchised operations. The asset-light franchise model produces 46% operating margins and $7.2B in annual free cash flow. Revenue growth reaccelerated modestly to 3.7% in FY2025 from 1.7% in FY2024, driven by the Int…
MSFT β€” Microsoft Corporation
Microsoft is the world's largest software company, operating a three-pillar empire across cloud (Azure), productivity (Office 365/Teams), and personal computing (Windows/Xbox). Azure is the second-largest cloud platform globally with 24% market share and growing at 38-39% in constant currency, while Microsoft Cloud revenue crossed $168.9B in FY2025. The stock has dropped 33% from its highs to $37…
Accumulation Zones
Metric MCD MSFT
Zone Low $240.00 $370.00
Zone High $272.00 $419.00
In Buy Zone? No Yes
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