MAR vs UNH: Which Is the Better Buy?

Side-by-side comparison of Marriott International, Inc. and UnitedHealth Group Incorporated โ€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-05-07.
Marriott International, Inc. ยท Consumer Cyclical
$359.06
-45.0% upside to fair value
Grade D
VS
UnitedHealth Group Incorporated ยท Healthcare
$353.52
+45.0% upside to fair value
Grade B High Quality
QuantHub Verdict
UNH has more upside to fair value (+45.0%). UNH trades at a lower forward P/E (26.7x). These are model outputs โ€” not personalized investment advice. See all research โ†’
Valuation & Fundamentals
Metric MAR UNH
Current Price $359.06 $353.52
Fair Value Estimate $197.48 $512.60
Upside to Fair Value -45.0% +45.0%
Market Cap $95.2B $320.9B
Forward P/E 37.7x 26.7x
EV / EBITDA 29.5x 16.1x
Price / Sales 4.4x 0.7x
Price / FCF 29.3x 16.3x
Revenue Growth YoY -71.1% +2.0%
Gross Margin 6.0% 18.8%
Operating Margin 19.6% 4.2%
Return on Equity -78.5% 12.4%
Dividend Yield 0% 0%
FCF Yield 3.41% 6.13%
Analyst Consensus Hold Strong Buy
Investment Thesis
MAR โ€” Marriott International, Inc.
Marriott International operates a global fee-driven, asset-light hotel business with a portfolio of over 30 brands and a strong competitive position in the travel lodging industry. The company benefits from a durable competitive moat supported by its brand strength, extensive network, and recurring franchise and management fees. However, recent financials show significant headwinds with a 71.1% yโ€ฆ
UNH โ€” UnitedHealth Group Incorporated
UnitedHealth Group Incorporated operates as a leading healthcare company with two main platforms: UnitedHealthcare, providing health benefits coverage, and Optum, offering information and technology services. The company benefits from a durable competitive moat due to its scale, integrated platforms, and broad market reach serving over 170 million consumers. Despite strong revenue growth of 12% yโ€ฆ
Accumulation Zones
Metric MAR UNH
Zone Low $148.11 $384.45
Zone High $167.86 $435.71
In Buy Zone? No Yes
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