MAR vs UNH: Which Is the Better Buy?

Side-by-side comparison of Marriott International, Inc. and UnitedHealth Group Incorporated β€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-09-18.
Marriott International, Inc. Β· Consumer Cyclical
$334.97
+20.6% upside to fair value
Med Conviction Grade C
VS
UnitedHealth Group Incorporated Β· Healthcare
$375.21
+28.2% upside to fair value
Med Conviction Grade B High Quality
QuantHub Verdict
UNH has more upside to fair value (+28.2%). These are model outputs β€” not personalized investment advice. See all research β†’
Valuation & Fundamentals
Metric MAR UNH
Current Price $334.97 $375.21
Fair Value Estimate $403.81 $481.06
Upside to Fair Value +20.6% +28.2%
Market Cap $87.3B $340.7B
Forward P/E β€” β€”
EV / EBITDA 22.2x 15.0x
Price / Sales 3.2x 0.8x
Price / FCF 28.7x 14.4x
Revenue Growth YoY +4.8% +0.4%
Gross Margin 20.2% 22.5%
Operating Margin 15.8% 4.8%
Return on Equity -66.7% 14.6%
Dividend Yield 0.84% 2.41%
FCF Yield 3.48% 6.95%
Analyst Consensus Hold Strong Buy
Investment Thesis
MAR β€” Marriott International, Inc.
Marriott International is a global asset-light hotel franchisor and manager whose 10,082-property, 1.814 million-room system, 629,000-room development pipeline, broad brands, and more than 295 million Bonvoy members support durable fee-led economics. Business quality is tempered by cyclicality, competitive owner incentives, and $16.915 billion of debt, while reported ROE is negative 66.7%. In the…
UNH β€” UnitedHealth Group Incorporated
UnitedHealth Group is the largest diversified healthcare enterprise in the United States, operating UnitedHealthcare insurance plans alongside Optum Health, Optum Insight, and Optum Rx, with 390,000 employees and a market capitalization of $340.74 billion. The business quality is high: a 14.6% return on equity, $26.07 in free cash flow per share, and a P/FCF of 14.39 demonstrate strong cash gener…
Accumulation Zones
Metric MAR UNH
Zone Low $302.86 $360.80
Zone High $343.24 $408.90
In Buy Zone? Yes Yes
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