MAR vs PLTR: Which Is the Better Buy?
Side-by-side comparison of Marriott International, Inc. and Palantir Technologies Inc. — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-07-20.
Marriott International, Inc. · Consumer Cyclical
$366.24
-3.4% upside to fair value
Med Conviction
Grade C
VS
Palantir Technologies Inc. · Technology
$128.47
-41.4% upside to fair value
Grade C
High Quality
QuantHub Verdict
MAR has more upside to fair value
(-3.4%).
These are model outputs — not personalized investment advice.
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Valuation & Fundamentals
| Metric |
MAR |
PLTR |
| Current Price |
$366.24 |
$128.47 |
| Fair Value Estimate |
$353.64 |
$75.23 |
| Upside to Fair Value |
-3.4%
|
-41.4%
|
| Market Cap |
$96.6B |
$295.0B |
| Forward P/E |
—
|
133.8x
|
| EV / EBITDA |
23.8x
|
124.7x
|
| Price / Sales |
3.7x
|
56.5x
|
| Price / FCF |
31.6x
|
109.7x
|
| Revenue Growth YoY |
+6.2%
|
+84.7%
|
| Gross Margin |
21.4%
|
84.1%
|
| Operating Margin |
16.0%
|
38.1%
|
| Return on Equity |
-74.1%
|
32.2%
|
| Dividend Yield |
0.75% |
0% |
| FCF Yield |
3.17%
|
0.91%
|
| Analyst Consensus |
Hold
|
Buy
|
Investment Thesis
Marriott International is a global asset-light hotel franchisor, manager and licensor whose high-quality brands, nearly 283 million Bonvoy members, more than 9,900 properties across 146 countries and record 4,107-property development pipeline create meaningful network, distribution and brand advantages. Q1 2026 demonstrated resilient underlying fee economics: adjusted revenue excluding cost-reimb…
Palantir Technologies Inc. is a software infrastructure company specializing in data analytics platforms primarily serving government and commercial clients. The company benefits from a durable competitive moat in government and select commercial verticals, driven by long-tenured founder leadership and high insider ownership. Palantir exhibits very strong recent growth with revenue up approximate…
Accumulation Zones
| Metric |
MAR |
PLTR |
| Zone Low |
$265.23 |
$56.42 |
| Zone High |
$300.59 |
$63.95 |
| In Buy Zone? |
No
|
No
|