MAR vs NFLX: Which Is the Better Buy?

Side-by-side comparison of Marriott International, Inc. and Netflix, Inc. β€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-07-20.
Marriott International, Inc. Β· Consumer Cyclical
$366.24
-3.4% upside to fair value
Med Conviction Grade C
VS
Netflix, Inc. Β· Communication Services
$73.68
+45.0% upside to fair value
Grade B High Quality
QuantHub Verdict
NFLX has more upside to fair value (+45.0%). These are model outputs β€” not personalized investment advice. See all research β†’
Valuation & Fundamentals
Metric MAR NFLX
Current Price $366.24 $73.68
Fair Value Estimate $353.64 $106.84
Upside to Fair Value -3.4% +45.0%
Market Cap $96.6B $310.2B
Forward P/E β€” 23.3x
EV / EBITDA 23.8x 9.2x
Price / Sales 3.7x 6.6x
Price / FCF 31.6x 26.1x
Revenue Growth YoY +6.2% +16.2%
Gross Margin 21.4% 49.0%
Operating Margin 16.0% 29.7%
Return on Equity -74.1% 49.2%
Dividend Yield 0.75% 0%
FCF Yield 3.17% 3.83%
Analyst Consensus Hold Strong Buy
Investment Thesis
MAR β€” Marriott International, Inc.
Marriott International is a global asset-light hotel franchisor, manager and licensor whose high-quality brands, nearly 283 million Bonvoy members, more than 9,900 properties across 146 countries and record 4,107-property development pipeline create meaningful network, distribution and brand advantages. Q1 2026 demonstrated resilient underlying fee economics: adjusted revenue excluding cost-reimb…
NFLX β€” Netflix, Inc.
Netflix, Inc. operates as a leading global streaming entertainment service, delivering a wide variety of TV series, documentaries, and feature films across multiple genres and languages. The company exhibits high business quality with a durable competitive moat supported by strong brand recognition, intangible assets, and network effects. Its recent financial performance shows robust earnings gro…
Accumulation Zones
Metric MAR NFLX
Zone Low $265.23 $80.13
Zone High $300.59 $90.81
In Buy Zone? No Yes
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