MAR vs NFLX: Which Is the Better Buy?

Side-by-side comparison of Marriott International, Inc. and Netflix, Inc. โ€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-06-20.
Marriott International, Inc. ยท Consumer Cyclical
$396.20
-13.1% upside to fair value
Grade D
VS
Netflix, Inc. ยท Communication Services
$77.38
+45.0% upside to fair value
Grade B High Quality
QuantHub Verdict
NFLX has more upside to fair value (+45.0%). NFLX trades at a lower forward P/E (24.5x). These are model outputs โ€” not personalized investment advice. See all research โ†’
Valuation & Fundamentals
Metric MAR NFLX
Current Price $396.20 $77.38
Fair Value Estimate $344.12 $112.20
Upside to Fair Value -13.1% +45.0%
Market Cap $104.5B $325.8B
Forward P/E 41.6x 24.5x
EV / EBITDA 25.5x 9.7x
Price / Sales 3.9x 7.0x
Price / FCF 33.5x 27.4x
Revenue Growth YoY +6.2% +16.2%
Gross Margin 21.4% 49.0%
Operating Margin 16.0% 29.7%
Return on Equity -74.1% 49.2%
Dividend Yield 0% 0%
FCF Yield 2.98% 3.65%
Analyst Consensus Hold Strong Buy
Investment Thesis
MAR โ€” Marriott International, Inc.
Marriott International operates as a leading global fee-based, asset-light hotel franchisor and manager with a strong brand portfolio and a durable competitive moat driven by its global scale and loyalty program. The company benefits from high-margin recurring fee revenue, which supports stable cash flow and robust capital returns exceeding $4 billion annually. Despite solid revenue growth of 6.2โ€ฆ
NFLX โ€” Netflix, Inc.
Netflix, Inc. operates a global streaming entertainment platform with a durable competitive moat driven by its massive scale, significant content investment, and advanced technology and data capabilities. The company benefits from strong revenue growth of 16.2% and earnings growth of 82.8% in the most recent quarter, supported by a subscriber base exceeding 300 million and expanding advertising rโ€ฆ
Accumulation Zones
Metric MAR NFLX
Zone Low $258.09 $84.15
Zone High $292.50 $95.37
In Buy Zone? No Yes
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