LULU vs MSFT: Which Is the Better Buy?

Side-by-side comparison of Lululemon Athletica Inc. and Microsoft Corporation โ€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-09-21.
Lululemon Athletica Inc. ยท Consumer Cyclical
$98.06
+1.5% upside to fair value
Low Conviction Grade C
VS
Microsoft Corporation ยท Technology
$497.12
+41.3% upside to fair value
High Conviction Grade A High Quality
QuantHub Verdict
MSFT has more upside to fair value (+41.3%). These are model outputs โ€” not personalized investment advice. See all research โ†’
Valuation & Fundamentals
Metric LULU MSFT
Current Price $98.06 $497.12
Fair Value Estimate $99.50 $702.35
Upside to Fair Value +1.5% +41.3%
Market Cap $11.1B $3,691.4B
Forward P/E โ€” โ€”
EV / EBITDA 4.6x 18.3x
Price / Sales 1.0x 11.1x
Price / FCF 8.2x 55.1x
Revenue Growth YoY -4.3% +17.7%
Gross Margin 56.1% 67.9%
Operating Margin 17.8% 46.8%
Return on Equity 29.7% 33.2%
Dividend Yield 0% 0.73%
FCF Yield 12.24% 1.81%
Analyst Consensus Sell Strong Buy
Investment Thesis
LULU โ€” Lululemon Athletica Inc.
Lululemon Athletica designs and retails premium athletic apparel and accessories through company-owned stores and direct-to-consumer channels, with roughly 39,000 employees and a brand built on technical fabrics and community-led fitness positioning. The business still earns high returns on equity of 29.7% and generates $12.00 of free cash flow per share on $97.70 of revenue per share, with TTM gโ€ฆ
MSFT โ€” Microsoft Corporation
Microsoft is a global infrastructure-software platform spanning Azure, Microsoft 365, security, Dynamics, Windows, GitHub and AI copilots, with high business quality supported by enterprise distribution, explicitly cited switching costs, a $678 billion commercial RPO balance, 67.9% TTM gross margin, 46.8% TTM operating margin, 40.3% TTM net margin and 33.2% ROE. Revenue grew 17.7% and earnings grโ€ฆ
Accumulation Zones
Metric LULU MSFT
Zone Low $74.62 $526.76
Zone High $84.58 $597.00
In Buy Zone? No Yes
โ† LULU Research    MSFT Research โ†’    All Research