LULU vs MCD: Which Is the Better Buy?

Side-by-side comparison of Lululemon Athletica Inc. and McDonald's Corporation โ€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-09-21.
Lululemon Athletica Inc. ยท Consumer Cyclical
$98.06
+1.5% upside to fair value
Low Conviction Grade C
VS
McDonald's Corporation ยท Consumer Cyclical
$252.78
+40.7% upside to fair value
Med Conviction Grade A High Quality
QuantHub Verdict
MCD has more upside to fair value (+40.7%). These are model outputs โ€” not personalized investment advice. See all research โ†’
Valuation & Fundamentals
Metric LULU MCD
Current Price $98.06 $252.78
Fair Value Estimate $99.50 $355.71
Upside to Fair Value +1.5% +40.7%
Market Cap $11.1B $179.6B
Forward P/E โ€” โ€”
EV / EBITDA 4.6x 15.5x
Price / Sales 1.0x 6.5x
Price / FCF 8.2x 23.1x
Revenue Growth YoY -4.3% +3.8%
Gross Margin 56.1% 57.4%
Operating Margin 17.8% 45.8%
Return on Equity 29.7% -561.2%
Dividend Yield 0% 2.94%
FCF Yield 12.24% 4.32%
Analyst Consensus Sell Buy
Investment Thesis
LULU โ€” Lululemon Athletica Inc.
Lululemon Athletica designs and retails premium athletic apparel and accessories through company-owned stores and direct-to-consumer channels, with roughly 39,000 employees and a brand built on technical fabrics and community-led fitness positioning. The business still earns high returns on equity of 29.7% and generates $12.00 of free cash flow per share on $97.70 of revenue per share, with TTM gโ€ฆ
MCD โ€” McDonald's Corporation
McDonald's operates a globally scaled, approximately 95% franchised restaurant system with 46,028 restaurants in more than 100 countries, combining a powerful consumer brand, real-estate-backed franchise economics, supplier scale and digital loyalty reach. Business quality is high despite meaningful leverage: TTM gross, operating and net margins are 57.4%, 45.8% and 31.7%, respectively, while loyโ€ฆ
Accumulation Zones
Metric LULU MCD
Zone Low $74.62 $266.78
Zone High $84.58 $302.35
In Buy Zone? No Yes
โ† LULU Research    MCD Research โ†’    All Research