LLY vs V: Which Is the Better Buy?

Side-by-side comparison of Eli Lilly and Company and Visa Inc. โ€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-05-01.
Eli Lilly and Company ยท Healthcare
$934.34
+17.6% upside to fair value
Grade B High Quality
VS
Visa Inc. ยท Financial Services
$304.36
+45.0% upside to fair value
High Conviction Grade A-
QuantHub Verdict
V has more upside to fair value (+45.0%). V trades at a lower forward P/E (23.7x). These are model outputs โ€” not personalized investment advice. See all research โ†’
Valuation & Fundamentals
Metric LLY V
Current Price $934.34 $304.36
Fair Value Estimate $1,098.43 $441.32
Upside to Fair Value +17.6% +45.0%
Market Cap $882.8B $586.8B
Forward P/E 33.1x 23.7x
EV / EBITDA 27.9x 22.3x
Price / Sales 12.2x 14.2x
Price / FCF 65.0x 25.6x
Revenue Growth YoY +55.5% +11.3%
Gross Margin 82.7% 81.08%
Operating Margin 46.3% 59.18%
Return on Equity 101.3% 54.22%
Dividend Yield 0% 0.83%
FCF Yield 1.54% 3.91%
Analyst Consensus Strong Buy Strong Buy
Investment Thesis
LLY โ€” Eli Lilly and Company
Eli Lilly and Company is a leading global pharmaceutical firm with a dominant position in the diabetes and obesity markets, driven by its blockbuster GLP-1 drugs Mounjaro and Zepbound which generated $36.5 billion in FY2025. The company reported $65.2 billion in total revenue for 2025, making it the top pharma by revenue globally. It exhibits high business quality with a durable competitive moat โ€ฆ
V โ€” Visa Inc.
Visa is the world's dominant payment network with $40B in net revenue (FY2025), 50%+ net margins, and a capital-light toll-booth model processing $14.2T in annual payment volume across 257.5B transactions. The business compounds at 10-12% revenue CAGR with operating leverage pushing EPS growth to 12-15% over a cycle, funded by $21.6B in annual free cash flow against only $1.5B in capex. At 28.0x โ€ฆ
Accumulation Zones
Metric LLY V
Zone Low $823.82 $330.99
Zone High $933.67 $375.12
In Buy Zone? No Yes
โ† LLY Research    V Research โ†’    All Research