LLY vs MS: Which Is the Better Buy?

Side-by-side comparison of Eli Lilly and Company and Morgan Stanley β€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-04-22.
Eli Lilly and Company Β· Healthcare
$939.47
+71.1% upside to fair value
High Conviction Grade A
VS
Morgan Stanley Β· Financial Services
$189.30
-30.5% upside to fair value
Grade C High Quality
QuantHub Verdict
LLY has more upside to fair value (+71.1%). MS trades at a lower forward P/E (16.4x). These are model outputs β€” not personalized investment advice. See all research β†’
Valuation & Fundamentals
Metric LLY MS
Current Price $939.47 $189.30
Fair Value Estimate $1,607.00 $131.49
Upside to Fair Value +71.1% -30.5%
Market Cap $887.6B $300.6B
Forward P/E 27.4x 16.4x
EV / EBITDA 35.8x 24.4x
Price / Sales 14.8x 2.5x
Price / FCF 107.6x -16.8x
Revenue Growth YoY +44.7% +18.8%
Gross Margin 83.8% 58.0%
Operating Margin 45.6% 19.5%
Return on Equity 77.8% 16.7%
Dividend Yield 0.56% 0%
FCF Yield 0.93% β€”
Analyst Consensus Strong Buy Hold
Investment Thesis
LLY β€” Eli Lilly and Company
Eli Lilly remains the dominant GLP-1 franchise holder with Mounjaro and Zepbound generating $36.5B combined in 2025 on 45% total revenue growth to $65.2B. The company guided $80-83B for 2026, well above prior Street consensus, and launched Foundayo (oral GLP-1, FDA approved April 2026) with $1.5B pre-built inventory. At $939 the stock trades at 14.8x P/S, right at its 5-year median, and 27.4x for…
MS β€” Morgan Stanley
Morgan Stanley is a leading global financial services firm operating in Institutional Securities, Wealth Management, and Investment Management. The company benefits from a durable competitive moat supported by its systemically important status, diversified revenue streams, and strong management with a 36-year veteran CEO. Despite solid fundamentals including 14.2% revenue growth in 2025 and 16.7%…
Accumulation Zones
Metric LLY MS
Zone Low $1,205.00 $98.62
Zone High $1,366.00 $111.77
In Buy Zone? Yes No
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