KO vs TSLA: Which Is the Better Buy?

Side-by-side comparison of The Coca-Cola Company and Tesla, Inc. โ€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-09-26.
The Coca-Cola Company ยท Consumer Defensive
$88.71
+15.5% upside to fair value
Med Conviction Grade C High Quality
VS
Tesla, Inc. ยท Consumer Cyclical
$372.11
+45.0% upside to fair value
Med Conviction Grade C
QuantHub Verdict
TSLA has more upside to fair value (+45.0%). These are model outputs โ€” not personalized investment advice. See all research โ†’
Valuation & Fundamentals
Metric KO TSLA
Current Price $88.71 $372.11
Fair Value Estimate $102.44 $539.56
Upside to Fair Value +15.5% +45.0%
Market Cap $381.7B $1,469.7B
Forward P/E โ€” โ€”
EV / EBITDA 20.8x 121.7x
Price / Sales 7.6x 14.2x
Price / FCF 26.7x 209.1x
Revenue Growth YoY +6.7% +25.5%
Gross Margin 61.9% 18.9%
Operating Margin 29.6% 4.2%
Return on Equity 43.0% 4.6%
Dividend Yield 2.37% 0%
FCF Yield 3.75% 0.48%
Analyst Consensus Strong Buy Hold
Investment Thesis
KO โ€” The Coca-Cola Company
The Coca-Cola Company is a global non-alcoholic beverage concentrate, brand-management and bottling-system business with products sold in more than 200 countries and territories, supported by powerful trademarks, 2.2 billion daily servings and an entrenched distribution network. Business quality is high: TTM gross, operating and net margins are 61.9%, 29.6% and 28.6%, respectively, ROE is 43.0%, โ€ฆ
TSLA โ€” Tesla, Inc.
Tesla, Inc. designs, manufactures and sells electric vehicles and energy generation and storage systems, operating through Automotive and Energy Generation and Storage segments with 134,785 full-time employees and a market capitalization of $1,469.67 billion at a share price of $372.11. The business quality is mixed: revenue grew 25.5% year over year in the most recent quarter, but earnings fell โ€ฆ
Accumulation Zones
Metric KO TSLA
Zone Low $76.83 $404.67
Zone High $87.07 $458.63
In Buy Zone? No Yes
โ† KO Research    TSLA Research โ†’    All Research