KO vs SMCI: Which Is the Better Buy?

Side-by-side comparison of The Coca-Cola Company and Super Micro Computer, Inc. β€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-06-20.
The Coca-Cola Company Β· Consumer Defensive
$79.39
-9.9% upside to fair value
Grade D High Quality
VS
Super Micro Computer, Inc. Β· Technology
$30.66
+45.0% upside to fair value
Grade B
QuantHub Verdict
SMCI has more upside to fair value (+45.0%). SMCI trades at a lower forward P/E (14.7x). These are model outputs β€” not personalized investment advice. See all research β†’
Valuation & Fundamentals
Metric KO SMCI
Current Price $79.39 $30.66
Fair Value Estimate $71.54 $44.46
Upside to Fair Value -9.9% +45.0%
Market Cap $341.6B $18.4B
Forward P/E 24.9x 14.7x
EV / EBITDA 19.5x 13.6x
Price / Sales 6.9x 0.6x
Price / FCF 27.2x -2.7x
Revenue Growth YoY +12.1% +122.7%
Gross Margin 61.7% 8.4%
Operating Margin 29.3% 4.5%
Return on Equity 43.6% 18.2%
Dividend Yield 0% 0%
FCF Yield 3.68% β€”
Analyst Consensus Strong Buy Hold
Investment Thesis
KO β€” The Coca-Cola Company
The Coca-Cola Company is a leading global branded beverages company with a very wide moat in sparkling soft drinks and non-alcoholic ready-to-drink beverages. It benefits from strong pricing power, stable margins, and high recurring cash flow, supported by a seasoned management team with deep company tenure. Despite solid recent growth with revenue up 12.1% and earnings up 17.8% in the most recen…
SMCI β€” Super Micro Computer, Inc.
Super Micro Computer, Inc. is a technology company specializing in server and storage systems, with a strong focus on AI infrastructure. The business quality is medium due to its founder-led management with over 30 years of tenure, a widening moat driven by systems engineering and close partnerships with Nvidia, and rapid revenue growth of 122.7% in the most recent quarter. However, the company f…
Accumulation Zones
Metric KO SMCI
Zone Low $53.66 $33.34
Zone High $60.81 $37.79
In Buy Zone? No Yes
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