KO vs PANW: Which Is the Better Buy?
Side-by-side comparison of The Coca-Cola Company and Palo Alto Networks, Inc. β fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-09-26.
The Coca-Cola Company Β· Consumer Defensive
$88.71
+15.5% upside to fair value
Med Conviction
Grade C
High Quality
VS
Palo Alto Networks, Inc. Β· Technology
$374.74
-5.2% upside to fair value
Med Conviction
Grade C
High Quality
QuantHub Verdict
KO has more upside to fair value
(+15.5%).
These are model outputs β not personalized investment advice.
See all research β
Valuation & Fundamentals
| Metric |
KO |
PANW |
| Current Price |
$88.71 |
$374.74 |
| Fair Value Estimate |
$102.44 |
$355.11 |
| Upside to Fair Value |
+15.5%
|
-5.2%
|
| Market Cap |
$381.7B |
$305.4B |
| Forward P/E |
β
|
β
|
| EV / EBITDA |
20.8x
|
569.8x
|
| Price / Sales |
7.6x
|
26.6x
|
| Price / FCF |
26.7x
|
64.0x
|
| Revenue Growth YoY |
+6.7%
|
+34.4%
|
| Gross Margin |
61.9%
|
70.4%
|
| Operating Margin |
29.6%
|
6.1%
|
| Return on Equity |
43.0%
|
1.7%
|
| Dividend Yield |
2.37% |
0% |
| FCF Yield |
3.75%
|
1.56%
|
| Analyst Consensus |
Strong Buy
|
Strong Buy
|
Investment Thesis
The Coca-Cola Company is a global non-alcoholic beverage concentrate, brand-management and bottling-system business with products sold in more than 200 countries and territories, supported by powerful trademarks, 2.2 billion daily servings and an entrenched distribution network. Business quality is high: TTM gross, operating and net margins are 61.9%, 29.6% and 28.6%, respectively, ROE is 43.0%, β¦
Palo Alto Networks is a global cybersecurity leader built around next-generation firewalls, the Panorama management platform, and a broad subscription portfolio spanning threat prevention, cloud security, secure access, and security analytics, sold to medium and large enterprises, service providers, and governments through direct and channel distribution. The business quality is genuinely high onβ¦
Accumulation Zones
| Metric |
KO |
PANW |
| Zone Low |
$76.83 |
$266.33 |
| Zone High |
$87.07 |
$301.84 |
| In Buy Zone? |
No
|
No
|