KO vs NFLX: Which Is the Better Buy?
Side-by-side comparison of The Coca-Cola Company and Netflix, Inc. β fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-07-17.
The Coca-Cola Company Β· Consumer Defensive
$84.92
-10.2% upside to fair value
Grade C
High Quality
VS
Netflix, Inc. Β· Communication Services
$73.68
+45.0% upside to fair value
Grade B
High Quality
QuantHub Verdict
NFLX has more upside to fair value
(+45.0%).
NFLX trades at a lower forward P/E
(23.3x).
These are model outputs β not personalized investment advice.
See all research β
Valuation & Fundamentals
| Metric |
KO |
NFLX |
| Current Price |
$84.92 |
$73.68 |
| Fair Value Estimate |
$76.30 |
$106.84 |
| Upside to Fair Value |
-10.2%
|
+45.0%
|
| Market Cap |
$365.4B |
$310.2B |
| Forward P/E |
26.6x
|
23.3x
|
| EV / EBITDA |
20.7x
|
9.2x
|
| Price / Sales |
7.4x
|
6.6x
|
| Price / FCF |
29.1x
|
26.1x
|
| Revenue Growth YoY |
+12.1%
|
+16.2%
|
| Gross Margin |
61.7%
|
49.0%
|
| Operating Margin |
29.3%
|
29.7%
|
| Return on Equity |
43.6%
|
49.2%
|
| Dividend Yield |
0% |
0% |
| FCF Yield |
3.44%
|
3.83%
|
| Analyst Consensus |
Strong Buy
|
Strong Buy
|
Investment Thesis
The Coca-Cola Company is a leading global beverage company specializing in non-alcoholic drinks with a durable competitive moat driven by its strong brand and extensive distribution network. The business quality is high, evidenced by a 43.6% return on equity, robust gross margin of 61.7%, and solid revenue and earnings growth of 12.1% and 17.8% respectively in the most recent quarter. Despite theβ¦
Netflix, Inc. operates as a leading global streaming entertainment service, delivering a wide variety of TV series, documentaries, and feature films across multiple genres and languages. The company exhibits high business quality with a durable competitive moat supported by strong brand recognition, intangible assets, and network effects. Its recent financial performance shows robust earnings groβ¦
Accumulation Zones
| Metric |
KO |
NFLX |
| Zone Low |
$57.22 |
$80.13 |
| Zone High |
$64.85 |
$90.81 |
| In Buy Zone? |
No
|
Yes
|