JPM vs NOW: Which Is the Better Buy?
Side-by-side comparison of JPMorgan Chase & Co. and ServiceNow, Inc. β fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-07-18.
JPMorgan Chase & Co. Β· Financial Services
$334.53
+45.0% upside to fair value
Grade B
High Quality
VS
ServiceNow, Inc. Β· Technology
$103.24
+45.0% upside to fair value
Grade B
High Quality
QuantHub Verdict
JPM trades at a lower forward P/E
(14.3x).
These are model outputs β not personalized investment advice.
See all research β
Valuation & Fundamentals
| Metric |
JPM |
NOW |
| Current Price |
$334.53 |
$103.24 |
| Fair Value Estimate |
$485.07 |
$149.70 |
| Upside to Fair Value |
+45.0%
|
+45.0%
|
| Market Cap |
$896.4B |
$106.5B |
| Forward P/E |
14.3x
|
61.1x
|
| EV / EBITDA |
12.4x
|
32.9x
|
| Price / Sales |
5.4x
|
7.6x
|
| Price / FCF |
6.4x
|
23.0x
|
| Revenue Growth YoY |
-168.4%
|
+22.1%
|
| Gross Margin |
78.6%
|
76.6%
|
| Operating Margin |
33.7%
|
13.4%
|
| Return on Equity |
17.8%
|
15.0%
|
| Dividend Yield |
0% |
0% |
| FCF Yield |
15.72%
|
4.35%
|
| Analyst Consensus |
Buy
|
Strong Buy
|
Investment Thesis
JPMorgan Chase & Co. operates as a leading diversified bank within the financial services sector, demonstrating a high-quality business model characterized by a strong return on equity of 17.8% and robust profitability margins including a net margin of 38.9%. Despite a significant revenue decline of 168.4% year-over-year in the most recent quarter, earnings grew by 41.2%, reflecting operational eβ¦
ServiceNow, Inc. operates in the technology sector specializing in software applications, delivering high-quality enterprise cloud solutions with a durable competitive moat evidenced by a 15% return on equity and strong gross margins of 76.6%. The company is currently in an investing growth phase with 22.1% revenue growth in the most recent quarter, although earnings growth is modest at 2.0%. Desβ¦
Accumulation Zones
| Metric |
JPM |
NOW |
| Zone Low |
$363.80 |
$112.27 |
| Zone High |
$412.31 |
$127.24 |
| In Buy Zone? |
Yes
|
Yes
|