JPM vs MSFT: Which Is the Better Buy?

Side-by-side comparison of JPMorgan Chase & Co. and Microsoft Corporation β€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-09-16.
JPMorgan Chase & Co. Β· Financial Services
$350.13
+26.9% upside to fair value
Med Conviction Grade A- High Quality
VS
Microsoft Corporation Β· Technology
$497.12
+41.3% upside to fair value
High Conviction Grade A High Quality
QuantHub Verdict
MSFT has more upside to fair value (+41.3%). These are model outputs β€” not personalized investment advice. See all research β†’
Valuation & Fundamentals
Metric JPM MSFT
Current Price $350.13 $497.12
Fair Value Estimate $444.48 $702.35
Upside to Fair Value +26.9% +41.3%
Market Cap $938.2B $3,691.4B
Forward P/E β€” β€”
EV / EBITDA 20.0x 18.3x
Price / Sales 3.1x 11.1x
Price / FCF β€” 55.1x
Revenue Growth YoY +17.9% +17.7%
Gross Margin 62.6% 67.9%
Operating Margin 28.2% 46.8%
Return on Equity 17.8% 33.2%
Dividend Yield 1.71% 0.73%
FCF Yield β€” 1.81%
Analyst Consensus Buy Strong Buy
Investment Thesis
JPM β€” JPMorgan Chase & Co.
JPMorgan Chase is a diversified global bank spanning consumer banking, cards, payments, commercial banking, investment banking, markets, treasury services, and asset and wealth management, with an unusually high-quality franchise supported by funding scale, distribution, leading market positions and cross-selling across 86.6 million U.S. consumers and more than 90% of Fortune 500 companies. Busin…
MSFT β€” Microsoft Corporation
Microsoft is a global infrastructure-software platform spanning Azure, Microsoft 365, security, Dynamics, Windows, GitHub and AI copilots, with high business quality supported by enterprise distribution, explicitly cited switching costs, a $678 billion commercial RPO balance, 67.9% TTM gross margin, 46.8% TTM operating margin, 40.3% TTM net margin and 33.2% ROE. Revenue grew 17.7% and earnings gr…
Accumulation Zones
Metric JPM MSFT
Zone Low $333.36 $526.76
Zone High $377.81 $597.00
In Buy Zone? Yes Yes
← JPM Research    MSFT Research β†’    All Research