INTU vs PYPL: Which Is the Better Buy?
Side-by-side comparison of Intuit Inc. and PayPal Holdings, Inc. — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-09-25.
Intuit Inc. · Technology
$277.13
+25.3% upside to fair value
Med Conviction
Grade B
High Quality
VS
PayPal Holdings, Inc. · Financial Services
$52.71
+9.1% upside to fair value
Med Conviction
Grade B-
QuantHub Verdict
INTU has more upside to fair value
(+25.3%).
These are model outputs — not personalized investment advice.
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Valuation & Fundamentals
| Metric |
INTU |
PYPL |
| Current Price |
$277.13 |
$52.71 |
| Fair Value Estimate |
$347.25 |
$57.50 |
| Upside to Fair Value |
+25.3%
|
+9.1%
|
| Market Cap |
$75.8B |
$45.1B |
| Forward P/E |
—
|
—
|
| EV / EBITDA |
11.0x
|
6.8x
|
| Price / Sales |
3.5x
|
1.3x
|
| Price / FCF |
8.8x
|
7.2x
|
| Revenue Growth YoY |
+13.7%
|
+4.8%
|
| Gross Margin |
80.9%
|
45.8%
|
| Operating Margin |
28.8%
|
18.8%
|
| Return on Equity |
23.4%
|
24.4%
|
| Dividend Yield |
1.73% |
1.06% |
| FCF Yield |
11.43%
|
13.97%
|
| Analyst Consensus |
Buy
|
Hold
|
Investment Thesis
Intuit is a financial management software platform serving small and mid-market businesses through QuickBooks, consumers through TurboTax, and consumers through Credit Karma, with a professional tax segment in Lacerte, ProSeries and ProConnect. The business quality is high on fundamentals: TTM gross margin of 80.9%, TTM operating margin of 28.8%, TTM net margin of 21.3%, ROE of 23.4%, and free ca…
PayPal operates a global digital-payments platform spanning branded checkout, Venmo, Braintree merchant processing, credit products and fraud-risk infrastructure across approximately 200 markets. Business quality is medium: its two-sided network, trusted brand, broad merchant distribution and risk capabilities remain meaningful assets, but its highest-value branded-checkout franchise is under com…
Accumulation Zones
| Metric |
INTU |
PYPL |
| Zone Low |
$260.44 |
$43.12 |
| Zone High |
$295.16 |
$48.88 |
| In Buy Zone? |
Yes
|
No
|