HON vs MCD: Which Is the Better Buy?

Side-by-side comparison of Honeywell International Inc. and McDonald's Corporation β€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-09-26.
Honeywell International Inc. Β· Industrials
$212.55
-8.5% upside to fair value
Med Conviction Grade C
VS
McDonald's Corporation Β· Consumer Cyclical
$252.78
+40.7% upside to fair value
Med Conviction Grade A High Quality
QuantHub Verdict
MCD has more upside to fair value (+40.7%). These are model outputs β€” not personalized investment advice. See all research β†’
Valuation & Fundamentals
Metric HON MCD
Current Price $212.55 $252.78
Fair Value Estimate $194.50 $355.71
Upside to Fair Value -8.5% +40.7%
Market Cap $67.4B $179.6B
Forward P/E β€” β€”
EV / EBITDA 7.4x 15.5x
Price / Sales 1.9x 6.5x
Price / FCF 16.4x 23.1x
Revenue Growth YoY -6.1% +3.8%
Gross Margin 36.6% 57.4%
Operating Margin 14.1% 45.8%
Return on Equity 41.7% -561.2%
Dividend Yield 2.09% 2.94%
FCF Yield 6.11% 4.32%
Analyst Consensus Buy Buy
Investment Thesis
HON β€” Honeywell International Inc.
Honeywell International Inc. is a 101,000-employee diversified industrial technology and manufacturing conglomerate, led by CEO Vimal Kapur, spanning Aerospace, Building Technologies, Performance Materials and Technologies, and Safety and Productivity Solutions. Business quality is solid but not exceptional: the company carries a durable intangible-asset and switching-cost moat in aerospace avion…
MCD β€” McDonald's Corporation
McDonald's operates a globally scaled, approximately 95% franchised restaurant system with 46,028 restaurants in more than 100 countries, combining a powerful consumer brand, real-estate-backed franchise economics, supplier scale and digital loyalty reach. Business quality is high despite meaningful leverage: TTM gross, operating and net margins are 57.4%, 45.8% and 31.7%, respectively, while loy…
Accumulation Zones
Metric HON MCD
Zone Low $145.88 $266.78
Zone High $165.32 $302.35
In Buy Zone? No Yes
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