HD vs TTD: Which Is the Better Buy?

Side-by-side comparison of The Home Depot, Inc. and The Trade Desk, Inc. โ€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-05-20.
The Home Depot, Inc. ยท Consumer Cyclical
$302.44
+22.0% upside to fair value
Med Conviction Grade B+
VS
The Trade Desk, Inc. ยท Technology
$23.08
+45.0% upside to fair value
Grade B High Quality
QuantHub Verdict
TTD has more upside to fair value (+45.0%). HD trades at a lower forward P/E (20.5x). These are model outputs โ€” not personalized investment advice. See all research โ†’
Valuation & Fundamentals
Metric HD TTD
Current Price $302.44 $23.08
Fair Value Estimate $369.00 $33.47
Upside to Fair Value +22.0% +45.0%
Market Cap $301.2B $10.8B
Forward P/E 20.5x 25.3x
EV / EBITDA 16.5x 14.3x
Price / Sales 2.0x 3.6x
Price / FCF 26.6x 13.0x
Revenue Growth YoY +4.8% +11.8%
Gross Margin 33.3% 77.8%
Operating Margin 12.7% 20.3%
Return on Equity 110.5% 16.9%
Dividend Yield 2.72% 0%
FCF Yield 3.75% 7.71%
Analyst Consensus Buy Hold
Investment Thesis
HD โ€” The Home Depot, Inc.
Home Depot remains the world's largest home improvement retailer with 2,350+ stores, dominant 52% market share, and an expanding Pro contractor segment bolstered by the SRS Distribution acquisition. Q1 FY2026 results released May 19 beat both the top and bottom line, with revenue of $41.77B up 4.8% year over year and adjusted EPS of $3.43 versus the $3.41 consensus. Comp sales grew only 0.6% howeโ€ฆ
TTD โ€” The Trade Desk, Inc.
The Trade Desk, Inc. operates a leading self-service, cloud-based programmatic advertising platform focused on demand-side platform services, primarily in connected TV and audio advertising. The company benefits from a durable competitive moat driven by network effects, high customer retention above 95%, and a founder-led management team with deep industry expertise. Despite solid revenue growth โ€ฆ
Accumulation Zones
Metric HD TTD
Zone Low $276.75 $25.10
Zone High $313.65 $28.45
In Buy Zone? Yes Yes
โ† HD Research    TTD Research โ†’    All Research