HD vs MCD: Which Is the Better Buy?

Side-by-side comparison of The Home Depot, Inc. and McDonald's Corporation — fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-09-25.
The Home Depot, Inc. · Consumer Cyclical
$292.18
+44.2% upside to fair value
Med Conviction Grade B High Quality
VS
McDonald's Corporation · Consumer Cyclical
$252.78
+40.7% upside to fair value
Med Conviction Grade A High Quality
QuantHub Verdict
HD has more upside to fair value (+44.2%). These are model outputs — not personalized investment advice. See all research →
Valuation & Fundamentals
Metric HD MCD
Current Price $292.18 $252.78
Fair Value Estimate $421.26 $355.71
Upside to Fair Value +44.2% +40.7%
Market Cap $291.3B $179.6B
Forward P/E — —
EV / EBITDA 14.7x 15.5x
Price / Sales 1.7x 6.5x
Price / FCF 19.2x 23.1x
Revenue Growth YoY +5.7% +3.8%
Gross Margin 33.2% 57.4%
Operating Margin 12.4% 45.8%
Return on Equity 102.7% -561.2%
Dividend Yield 3.18% 2.94%
FCF Yield 5.2% 4.32%
Analyst Consensus Strong Buy Buy
Investment Thesis
HD — The Home Depot, Inc.
The Home Depot is the largest home-improvement retailer in the United States, operating a network of roughly 2,300 stores supported by about 472,400 full-time employees, and serving both do-it-yourself homeowners and professional contractors through stores, homedepot.com, and specialty sites such as blinds.com. The business quality is high: it generates a 102.7% return on equity, a 33.2% trailing…
MCD — McDonald's Corporation
McDonald's operates a globally scaled, approximately 95% franchised restaurant system with 46,028 restaurants in more than 100 countries, combining a powerful consumer brand, real-estate-backed franchise economics, supplier scale and digital loyalty reach. Business quality is high despite meaningful leverage: TTM gross, operating and net margins are 57.4%, 45.8% and 31.7%, respectively, while loy…
Accumulation Zones
Metric HD MCD
Zone Low $315.94 $266.78
Zone High $358.07 $302.35
In Buy Zone? Yes Yes
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