HD vs KO: Which Is the Better Buy?

Side-by-side comparison of The Home Depot, Inc. and The Coca-Cola Company β€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-06-20.
The Home Depot, Inc. Β· Consumer Cyclical
$334.28
+34.7% upside to fair value
Grade A High Quality
VS
The Coca-Cola Company Β· Consumer Defensive
$79.39
-9.9% upside to fair value
Grade D High Quality
QuantHub Verdict
HD has more upside to fair value (+34.7%). HD trades at a lower forward P/E (23.7x). These are model outputs β€” not personalized investment advice. See all research β†’
Valuation & Fundamentals
Metric HD KO
Current Price $334.28 $79.39
Fair Value Estimate $450.15 $71.54
Upside to Fair Value +34.7% -9.9%
Market Cap $333.3B $341.6B
Forward P/E 23.7x 24.9x
EV / EBITDA 16.1x 19.5x
Price / Sales 2.0x 6.9x
Price / FCF 23.3x 27.2x
Revenue Growth YoY +4.8% +12.1%
Gross Margin 33.1% 61.7%
Operating Margin 12.4% 29.3%
Return on Equity 113.3% 43.6%
Dividend Yield 0% 0%
FCF Yield 4.3% 3.68%
Analyst Consensus Strong Buy Strong Buy
Investment Thesis
HD β€” The Home Depot, Inc.
The Home Depot, Inc. is the leading U.S. home improvement retailer with a dominant market share of approximately 47 to 50 percent, significantly ahead of Lowe's at 17 to 19 percent. The company benefits from a durable competitive moat driven by scale, a robust supply chain, and a pro-customer infrastructure. Its management team is composed of long-tenured insiders, including CEO Ted Decker who ha…
KO β€” The Coca-Cola Company
The Coca-Cola Company is a leading global branded beverages company with a very wide moat in sparkling soft drinks and non-alcoholic ready-to-drink beverages. It benefits from strong pricing power, stable margins, and high recurring cash flow, supported by a seasoned management team with deep company tenure. Despite solid recent growth with revenue up 12.1% and earnings up 17.8% in the most recen…
Accumulation Zones
Metric HD KO
Zone Low $337.61 $53.66
Zone High $382.63 $60.81
In Buy Zone? Yes No
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