GS vs MAR: Which Is the Better Buy?
Side-by-side comparison of The Goldman Sachs Group, Inc. and Marriott International, Inc. — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-07-20.
The Goldman Sachs Group, Inc. · Financial Services
$1,045.91
-45.0% upside to fair value
Grade D
VS
Marriott International, Inc. · Consumer Cyclical
$366.24
-3.4% upside to fair value
Med Conviction
Grade C
QuantHub Verdict
MAR has more upside to fair value
(-3.4%).
These are model outputs — not personalized investment advice.
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Valuation & Fundamentals
| Metric |
GS |
MAR |
| Current Price |
$1,045.91 |
$366.24 |
| Fair Value Estimate |
$575.25 |
$353.64 |
| Upside to Fair Value |
-45.0%
|
-3.4%
|
| Market Cap |
$308.6B |
$96.6B |
| Forward P/E |
23.6x
|
—
|
| EV / EBITDA |
15.9x
|
23.8x
|
| Price / Sales |
3.1x
|
3.7x
|
| Price / FCF |
-7.4x
|
31.6x
|
| Revenue Growth YoY |
-35.0%
|
+6.2%
|
| Gross Margin |
47.4%
|
21.4%
|
| Operating Margin |
17.8%
|
16.0%
|
| Return on Equity |
15.3%
|
-74.1%
|
| Dividend Yield |
0% |
0.75% |
| FCF Yield |
—
|
3.17%
|
| Analyst Consensus |
Hold
|
Hold
|
Investment Thesis
The Goldman Sachs Group, Inc. operates as a leading global financial services firm specializing in investment banking, securities, investment management, and consumer banking. Despite its strong brand and competitive position in financial capital markets, the company currently faces significant headwinds as evidenced by a 35% decline in revenue and a 100% drop in earnings in the most recent quart…
Marriott International is a global asset-light hotel franchisor, manager and licensor whose high-quality brands, nearly 283 million Bonvoy members, more than 9,900 properties across 146 countries and record 4,107-property development pipeline create meaningful network, distribution and brand advantages. Q1 2026 demonstrated resilient underlying fee economics: adjusted revenue excluding cost-reimb…
Accumulation Zones
| Metric |
GS |
MAR |
| Zone Low |
$431.44 |
$265.23 |
| Zone High |
$488.96 |
$300.59 |
| In Buy Zone? |
No
|
No
|