GS vs MAR: Which Is the Better Buy?
Side-by-side comparison of The Goldman Sachs Group, Inc. and Marriott International, Inc. — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-04-18.
The Goldman Sachs Group, Inc. · Financial Services
$907.80
-3.1% upside to fair value
Low Conviction
Grade C+
VS
Marriott International, Inc. · Consumer Cyclical
$377.93
-16.6% upside to fair value
Grade D
QuantHub Verdict
GS has more upside to fair value
(-3.1%).
GS trades at a lower forward P/E
(15.6x).
These are model outputs — not personalized investment advice.
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Valuation & Fundamentals
| Metric |
GS |
MAR |
| Current Price |
$907.80 |
$377.93 |
| Fair Value Estimate |
$880.00 |
$315.15 |
| Upside to Fair Value |
-3.1%
|
-16.6%
|
| Market Cap |
$269.4B |
$100.2B |
| Forward P/E |
15.6x
|
39.0x
|
| EV / EBITDA |
29.7x
|
25.3x
|
| Price / Sales |
2.1x
|
3.8x
|
| Price / FCF |
—
|
34.6x
|
| Revenue Growth YoY |
+9.0%
|
+3.1%
|
| Gross Margin |
47.5%
|
21.3%
|
| Operating Margin |
17.5%
|
15.8%
|
| Return on Equity |
13.8%
|
-79.9%
|
| Dividend Yield |
1.71% |
0% |
| FCF Yield |
—
|
2.89%
|
| Analyst Consensus |
Buy
|
Hold
|
Investment Thesis
Goldman Sachs remains the premier global investment bank with dominant franchises in M&A advisory, equities trading, and asset management. FY2025 delivered $58.3B net revenues, 15% ROE, and $51.32 diluted EPS, powered by record equities trading and a resurgent IB pipeline. The stock has pulled back 8% from January highs near $985 but still trades at 2.27x book value, well above the 5-year median …
Marriott International operates the world's largest hospitality portfolio with approximately 8,900 to 9,000 properties across 141 countries and over 30 brands, supported by the largest loyalty program with 203 to 210 million members. The company benefits from a durable competitive moat driven by scale, brand strength, and network effects. However, despite steady revenue growth of 3.1% year-over-y…
Accumulation Zones
| Metric |
GS |
MAR |
| Zone Low |
$600.00 |
$236.36 |
| Zone High |
$680.00 |
$267.88 |
| In Buy Zone? |
No
|
No
|