GS vs KO: Which Is the Better Buy?
Side-by-side comparison of The Goldman Sachs Group, Inc. and The Coca-Cola Company — fair value, conviction, valuation metrics, and QuantHub research signals.
Updated 2026-09-25.
The Goldman Sachs Group, Inc. · Financial Services
$923.29
+25.9% upside to fair value
Med Conviction
Grade C
High Quality
VS
The Coca-Cola Company · Consumer Defensive
$88.71
+15.5% upside to fair value
Med Conviction
Grade C
High Quality
QuantHub Verdict
GS has more upside to fair value
(+25.9%).
These are model outputs — not personalized investment advice.
See all research →
Valuation & Fundamentals
| Metric |
GS |
KO |
| Current Price |
$923.29 |
$88.71 |
| Fair Value Estimate |
$1,162.79 |
$102.44 |
| Upside to Fair Value |
+25.9%
|
+15.5%
|
| Market Cap |
$272.4B |
$381.7B |
| Forward P/E |
—
|
—
|
| EV / EBITDA |
26.3x
|
20.8x
|
| Price / Sales |
2.3x
|
7.6x
|
| Price / FCF |
—
|
26.7x
|
| Revenue Growth YoY |
+22.9%
|
+6.7%
|
| Gross Margin |
57.3%
|
61.9%
|
| Operating Margin |
24.8%
|
29.6%
|
| Return on Equity |
17.0%
|
43.0%
|
| Dividend Yield |
1.95% |
2.37% |
| FCF Yield |
—
|
3.75%
|
| Analyst Consensus |
Hold
|
Strong Buy
|
Investment Thesis
Goldman Sachs is a global financial services firm operating four divisions: Investment Banking, Global Markets, Asset Management, and Consumer & Wealth Management, with 46,200 full-time employees and a market cap of $272.38 billion at a current price of $923.29. The business quality is high because of its leading franchise in advisory, underwriting, and trading, evidenced by a 17.0% ROE, a 57.3% …
The Coca-Cola Company is a global non-alcoholic beverage concentrate, brand-management and bottling-system business with products sold in more than 200 countries and territories, supported by powerful trademarks, 2.2 billion daily servings and an entrenched distribution network. Business quality is high: TTM gross, operating and net margins are 61.9%, 29.6% and 28.6%, respectively, ROE is 43.0%, …
Accumulation Zones
| Metric |
GS |
KO |
| Zone Low |
$872.09 |
$76.83 |
| Zone High |
$988.37 |
$87.07 |
| In Buy Zone? |
Yes
|
No
|