GOOG vs XOM: Which Is the Better Buy?

Side-by-side comparison of Alphabet Inc. and Exxon Mobil Corporation β€” fair value, conviction, valuation metrics, and QuantHub research signals. Updated 2026-04-18.
Alphabet Inc. Β· Communication Services
$339.40
-4.4% upside to fair value
Grade D High Quality
VS
Exxon Mobil Corporation Β· Energy
$152.30
-33.0% upside to fair value
Med Conviction Grade C+
QuantHub Verdict
GOOG has more upside to fair value (-4.4%). XOM trades at a lower forward P/E (17.5x). These are model outputs β€” not personalized investment advice. See all research β†’
Valuation & Fundamentals
Metric GOOG XOM
Current Price $339.40 $152.30
Fair Value Estimate $324.34 $102.00
Upside to Fair Value -4.4% -33.0%
Market Cap $4,105.7B $634.6B
Forward P/E 31.2x 17.5x
EV / EBITDA 23.1x 9.8x
Price / Sales 10.3x 2.0x
Price / FCF 56.4x 26.9x
Revenue Growth YoY +11.3% -4.5%
Gross Margin 59.7% 21.7%
Operating Margin 32.0% 10.5%
Return on Equity 35.0% 11.1%
Dividend Yield 0% 2.65%
FCF Yield 1.77% 3.72%
Analyst Consensus Strong Buy Buy
Investment Thesis
GOOG β€” Alphabet Inc.
Alphabet Inc. operates as a global leader in internet content, advertising, cloud computing, and AI technologies, with dominant market positions in search, browser, and mobile operating systems. The company benefits from a high-quality business model characterized by a durable competitive moat, strong revenue growth of 11.3% year-over-year, and robust profitability with net margins of 32.8%. Desp…
XOM β€” Exxon Mobil Corporation
Exxon Mobil is a world-class integrated energy supermajor with unmatched Permian Basin scale following the Pioneer Natural Resources acquisition, a high-margin Guyana growth engine, and disciplined capital allocation. However, the stock remains significantly overvalued relative to its own 5-year history on every key metric. At $152, XOM trades at roughly 22x trailing earnings, 1.96x sales, and 27…
Accumulation Zones
Metric GOOG XOM
Zone Low $243.25 $77.00
Zone High $275.69 $92.00
In Buy Zone? No No
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